#BB401D
Closest named color: Sinopia (#BB3E03). oklch(54.1% 0.165 36), rgb(187, 64, 29).
Aa
White text reads best on this color (5.43:1).
About this color
#BB401D is a medium-dark, vivid red. In OKLCH its lightness is 54%, its chroma 0.165 and its hue 36°. Its hue sits on the warm side of the wheel. The nearest named color is Sinopia (#BB3E03), ΔE 0.011 away. White text reads best on it, at 5.43:1.
| Hue family | Reds |
| Lightness | medium-dark (54%) |
| Chroma | vivid (0.165) |
| Temperature | warm |
| Nearest name | Sinopia (#BB3E03) |
| Black text | 3.86:1 |
| White text | 5.43:1 |
Values
| HEX | #BB401D |
| RGB | rgb(187, 64, 29) |
| HSL | hsl(13, 73%, 42%) |
| OKLCH | oklch(54.1% 0.165 36) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #BB401D | 5.43:1 | AA | Lc -81.4 | Fine for body text |
| Black text on #BB401D | 3.86:1 | AA large text | Lc 28.0 | Dividers and decoration only |
| #BB401D text on white | 5.43:1 | AA | Lc 76.1 | Fine for body text |
| #BB401D text on black | 3.86:1 | AA large text | Lc -25.7 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 600.
-
Step 50
50
#FCF3F1
oklch(97.1% 0.01 32.5)
-
Step 100
100
#F8E5E0
oklch(93.6% 0.022 35.1)
-
Step 200
200
#F3D0C7
oklch(88.5% 0.041 34.8)
-
Step 300
300
#ECB0A0
oklch(80.9% 0.074 35.5)
-
Step 400
400
#E0846C
oklch(70.6% 0.119 35.5)
-
Step 500
500
#D56243
oklch(63.2% 0.152 36.1)
-
Step 600
600 (this color)
#BB401D
oklch(54.1% 0.165 36)
-
Step 700
700
#A53514
oklch(49% 0.153 36)
-
Step 800
800
#862D14
oklch(42.6% 0.127 36)
-
Step 900
900
#6C2A18
oklch(37.7% 0.099 36.1)
-
Step 950
950
#40190F
oklch(27% 0.064 35.5)
#BB401D with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #645817 | 0.168 |
| Deuteranopia (no green cones) | #827416 | 0.154 |
| Tritanopia (no blue cones) | #CE1A39 | 0.066 |
| Achromatopsia (no color) | #6A6A6A | 0.166 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #BB401D
#BB401D
oklch(54.1% 0.165 36)
- #007C93
#007C93
oklch(54.1% 0.096 216.8)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #BB401D, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Sinopia #BB3E03 ΔE 0.011
- Brick Orange #C14A09 ΔE 0.028
- Dull Red #BB3F3F ΔE 0.034
- Burnt Orange #C04E01 ΔE 0.035
- Burnt Siena #B75203 ΔE 0.041
- Rusty Red #AF2F0D ΔE 0.041
- Cinnamon #AC4F06 ΔE 0.043
- Dusty Red #B9484E ΔE 0.049
Use #BB401D in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.