#BB397E
Closest named color: Medium Violet Red (#C71585). oklch(55.5% 0.178 351.8), rgb(187, 57, 126).
Aa
White text reads best on this color (5.25:1).
About this color
#BB397E is a medium-dark, vivid red. In OKLCH its lightness is 55%, its chroma 0.178 and its hue 352°. Its hue sits on the warm side of the wheel. The nearest named color is Medium Violet Red (#C71585), ΔE 0.044 away. White text reads best on it, at 5.25:1.
| Hue family | Reds |
| Lightness | medium-dark (55%) |
| Chroma | vivid (0.178) |
| Temperature | warm |
| Nearest name | Medium Violet Red (#C71585) |
| Black text | 3.99:1 |
| White text | 5.25:1 |
Values
| HEX | #BB397E |
| RGB | rgb(187, 57, 126) |
| HSL | hsl(328, 53%, 48%) |
| OKLCH | oklch(55.5% 0.178 351.8) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #BB397E | 5.25:1 | AA | Lc -80.4 | Fine for body text |
| Black text on #BB397E | 3.99:1 | AA large text | Lc 29.0 | Dividers and decoration only |
| #BB397E text on white | 5.25:1 | AA | Lc 75.1 | Fine for body text |
| #BB397E text on black | 3.99:1 | AA large text | Lc -26.7 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 600.
-
Step 50
50
#FCF3F6
oklch(97.2% 0.01 354.9)
-
Step 100
100
#F7E4EB
oklch(93.6% 0.023 353.2)
-
Step 200
200
#F2CEDC
oklch(88.6% 0.044 352.6)
-
Step 300
300
#EAACC6
oklch(81% 0.08 352.1)
-
Step 400
400
#DD7DA9
oklch(70.7% 0.129 352)
-
Step 500
500
#D05894
oklch(63% 0.164 351.7)
-
Step 600
600 (this color)
#BB397E
oklch(55.5% 0.178 351.8)
-
Step 700
700
#A12A6B
oklch(49.1% 0.166 351.6)
-
Step 800
800
#832557
oklch(42.7% 0.138 351.8)
-
Step 900
900
#6A2448
oklch(37.7% 0.108 351.6)
-
Step 950
950
#3E162A
oklch(26.9% 0.068 351.4)
#BB397E with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #4E5D80 | 0.198 |
| Deuteranopia (no green cones) | #73757B | 0.177 |
| Tritanopia (no blue cones) | #C93056 | 0.065 |
| Achromatopsia (no color) | #6C6C6C | 0.180 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #BB397E
#BB397E
oklch(55.5% 0.178 351.8)
- #00876B
#00876B
oklch(55.5% 0.108 171.4)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #BB397E, closest first.
No curated palette has a color within ΔE 0.04 of #BB397E.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Medium Violet Red #C71585 ΔE 0.044
- Dark Pink #CB416B ΔE 0.052
- Deep Rose #C74767 ΔE 0.058
- Dark Rose #B5485D ΔE 0.065
- Light Burgundy #A8415B ΔE 0.068
- Dark Hot Pink #D90166 ΔE 0.069
- Light Plum #9D5783 ΔE 0.074
- Cerise #DE0C62 ΔE 0.078
Use #BB397E in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.