#BB397A

Closest named color: Medium Violet Red (#C71585). oklch(55.3% 0.176 353.7), rgb(187, 57, 122).

Aa

White text reads best on this color (5.27:1).

About this color

#BB397A is a medium-dark, vivid red. In OKLCH its lightness is 55%, its chroma 0.176 and its hue 354°. Its hue sits on the warm side of the wheel. The nearest named color is Medium Violet Red (#C71585), ΔE 0.047 away. White text reads best on it, at 5.27:1.

Hue familyReds
Lightnessmedium-dark (55%)
Chromavivid (0.176)
Temperaturewarm
Nearest nameMedium Violet Red (#C71585)
Black text3.97:1
White text5.27:1

Values

HEX#BB397A
RGBrgb(187, 57, 122)
HSLhsl(330, 53%, 48%)
OKLCHoklch(55.3% 0.176 353.7)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #BB397A 5.27:1 AA Lc -80.6 Fine for body text
Black text on #BB397A 3.97:1 AA large text Lc 28.9 Dividers and decoration only
#BB397A text on white 5.27:1 AA Lc 75.2 Fine for body text
#BB397A text on black 3.97:1 AA large text Lc -26.5 Dividers and decoration only

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 600.

  1. Step 50

    50

    #FCF3F6

    oklch(97.2% 0.01 354.9)

  2. Step 100

    100

    #F7E4EB

    oklch(93.6% 0.023 353.2)

  3. Step 200

    200

    #F2CEDB

    oklch(88.6% 0.044 354.3)

  4. Step 300

    300

    #EAACC4

    oklch(80.9% 0.079 354)

  5. Step 400

    400

    #DD7DA6

    oklch(70.6% 0.127 353.8)

  6. Step 500

    500

    #D15991

    oklch(63.2% 0.162 353.6)

  7. Step 600

    600 (this color)

    #BB397A

    oklch(55.3% 0.176 353.7)

  8. Step 700

    700

    #A22B67

    oklch(49.2% 0.164 354.1)

  9. Step 800

    800

    #832554

    oklch(42.6% 0.136 353.8)

  10. Step 900

    900

    #6A2546

    oklch(37.8% 0.105 353.6)

  11. Step 950

    950

    #3E1629

    oklch(26.9% 0.067 352.9)

Export this scale for Tailwind in the Tailwind colors tool

#BB397A with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#4F5D7C0.197
Deuteranopia (no green cones)#7474770.175
Tritanopia (no blue cones)#C92E550.060
Achromatopsia (no color)#6C6C6C0.178

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #BB397A

    #BB397A

    oklch(55.3% 0.176 353.7)

  • #00866D

    #00866D

    oklch(55.3% 0.106 173.5)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #BB397A

    #BB397A

    oklch(55.3% 0.176 353.7)

  • #A246AC

    #A246AC

    oklch(55.4% 0.176 323.6)

  • #C5393C

    #C5393C

    oklch(55.4% 0.177 24)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #BB397A

    #BB397A

    oklch(55.3% 0.176 353.7)

  • #0D8B1C

    #0D8B1C

    oklch(55.4% 0.177 143.7)

  • #00828C

    #00828C

    oklch(55.3% 0.094 204.3)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #BB397A

    #BB397A

    oklch(55.3% 0.176 353.7)

  • #737A00

    #737A00

    oklch(55.5% 0.124 113.7)

  • #007CAB

    #007CAB

    oklch(55.2% 0.116 234)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #BB397A

    #BB397A

    oklch(55.3% 0.176 353.7)

  • #926B00

    #926B00

    oklch(55.3% 0.114 83.3)

  • #00866D

    #00866D

    oklch(55.3% 0.106 173.5)

  • #3A6BD8

    #3A6BD8

    oklch(55.4% 0.176 263.5)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #BB397A, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #BB397A in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.