#BB394A

Closest named color: Dull Red (#BB3F3F). oklch(54% 0.166 17.3), rgb(187, 57, 74).

Aa

White text reads best on this color (5.53:1).

About this color

#BB394A is a medium-dark, vivid red. In OKLCH its lightness is 54%, its chroma 0.166 and its hue 17°. Its hue sits on the warm side of the wheel. The nearest named color is Dull Red (#BB3F3F), ΔE 0.021 away. White text reads best on it, at 5.53:1.

Hue familyReds
Lightnessmedium-dark (54%)
Chromavivid (0.166)
Temperaturewarm
Nearest nameDull Red (#BB3F3F)
Black text3.79:1
White text5.53:1

Values

HEX#BB394A
RGBrgb(187, 57, 74)
HSLhsl(352, 53%, 48%)
OKLCHoklch(54% 0.166 17.3)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #BB394A 5.53:1 AA Lc -81.9 Fine for body text
Black text on #BB394A 3.79:1 AA large text Lc 27.5 Dividers and decoration only
#BB394A text on white 5.53:1 AA Lc 76.6 Fine for body text
#BB394A text on black 3.79:1 AA large text Lc -25.2 Dividers and decoration only

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 600.

  1. Step 50

    50

    #FCF3F3

    oklch(97.1% 0.01 17.3)

  2. Step 100

    100

    #F8E4E5

    oklch(93.5% 0.022 14.1)

  3. Step 200

    200

    #F3CFCF

    oklch(88.5% 0.041 17.9)

  4. Step 300

    300

    #EDAEAF

    oklch(81% 0.074 17.8)

  5. Step 400

    400

    #E18085

    oklch(70.7% 0.12 17.3)

  6. Step 500

    500

    #D55D67

    oklch(63.1% 0.151 17.4)

  7. Step 600

    600 (this color)

    #BB394A

    oklch(54% 0.166 17.3)

  8. Step 700

    700

    #A62F3F

    oklch(49.1% 0.154 17.5)

  9. Step 800

    800

    #872934

    oklch(42.8% 0.128 17.7)

  10. Step 900

    900

    #6D272E

    oklch(37.8% 0.1 17.3)

  11. Step 950

    950

    #40181B

    oklch(27.1% 0.062 17.6)

Export this scale for Tailwind in the Tailwind colors tool

#BB394A with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#5B574A0.182
Deuteranopia (no green cones)#7C73470.168
Tritanopia (no blue cones)#CD18400.043
Achromatopsia (no color)#6969690.167

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #BB394A

    #BB394A

    oklch(54% 0.166 17.3)

  • #007F81

    #007F81

    oklch(54.1% 0.092 196.7)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #BB394A

    #BB394A

    oklch(54% 0.166 17.3)

  • #AF3C80

    #AF3C80

    oklch(54% 0.166 347.6)

  • #B14C00

    #B14C00

    oklch(54% 0.149 47.1)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #BB394A

    #BB394A

    oklch(54% 0.166 17.3)

  • #008261

    #008261

    oklch(53.8% 0.11 167.4)

  • #007A9E

    #007A9E

    oklch(54.1% 0.105 227.3)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #BB394A

    #BB394A

    oklch(54% 0.166 17.3)

  • #378300

    #378300

    oklch(54% 0.165 137.4)

  • #236CCC

    #236CCC

    oklch(54% 0.165 257.1)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #BB394A

    #BB394A

    oklch(54% 0.166 17.3)

  • #767200

    #767200

    oklch(53.8% 0.116 107.3)

  • #007F81

    #007F81

    oklch(54.1% 0.092 196.7)

  • #6C59C8

    #6C59C8

    oklch(54% 0.166 287.4)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #BB394A, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #BB394A in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.