#BB344C

Closest named color: Dull Red (#BB3F3F). oklch(53.5% 0.171 15.1), rgb(187, 52, 76).

Aa

White text reads best on this color (5.66:1).

About this color

#BB344C is a medium-dark, vivid red. In OKLCH its lightness is 54%, its chroma 0.171 and its hue 15°. Its hue sits on the warm side of the wheel. The nearest named color is Dull Red (#BB3F3F), ΔE 0.030 away. White text reads best on it, at 5.66:1.

Hue familyReds
Lightnessmedium-dark (54%)
Chromavivid (0.171)
Temperaturewarm
Nearest nameDull Red (#BB3F3F)
Black text3.70:1
White text5.66:1

Values

HEX#BB344C
RGBrgb(187, 52, 76)
HSLhsl(349, 56%, 47%)
OKLCHoklch(53.5% 0.171 15.1)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #BB344C 5.66:1 AA Lc -82.5 Fine for body text
Black text on #BB344C 3.70:1 AA large text Lc 26.9 Dividers and decoration only
#BB344C text on white 5.66:1 AA Lc 77.1 Fine for body text
#BB344C text on black 3.70:1 AA large text Lc -24.6 Dividers and decoration only

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 600.

  1. Step 50

    50

    #FCF3F3

    oklch(97.1% 0.01 17.3)

  2. Step 100

    100

    #F8E4E5

    oklch(93.5% 0.022 14.1)

  3. Step 200

    200

    #F4CED0

    oklch(88.4% 0.043 14.4)

  4. Step 300

    300

    #EEADB0

    oklch(80.9% 0.077 15.8)

  5. Step 400

    400

    #E27F88

    oklch(70.7% 0.122 14.9)

  6. Step 500

    500

    #D75A6A

    oklch(63.1% 0.157 15)

  7. Step 600

    600 (this color)

    #BB344C

    oklch(53.5% 0.171 15.1)

  8. Step 700

    700

    #A72C42

    oklch(49% 0.158 15.3)

  9. Step 800

    800

    #882637

    oklch(42.7% 0.132 14.9)

  10. Step 900

    900

    #6D252F

    oklch(37.6% 0.102 15.3)

  11. Step 950

    950

    #40171C

    oklch(26.9% 0.064 15)

Export this scale for Tailwind in the Tailwind colors tool

#BB344C with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#58554C0.188
Deuteranopia (no green cones)#7A71480.173
Tritanopia (no blue cones)#CD0C3E0.043
Achromatopsia (no color)#6767670.172

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #BB344C

    #BB344C

    oklch(53.5% 0.171 15.1)

  • #007D7E

    #007D7E

    oklch(53.4% 0.091 195.8)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #BB344C

    #BB344C

    oklch(53.5% 0.171 15.1)

  • #AD3983

    #AD3983

    oklch(53.5% 0.17 345.2)

  • #B14800

    #B14800

    oklch(53.4% 0.152 45.1)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #BB344C

    #BB344C

    oklch(53.5% 0.171 15.1)

  • #00815D

    #00815D

    oklch(53.5% 0.112 165.3)

  • #007999

    #007999

    oklch(53.6% 0.101 224.6)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #BB344C

    #BB344C

    oklch(53.5% 0.171 15.1)

  • #408000

    #408000

    oklch(53.6% 0.157 135.2)

  • #0D6BCD

    #0D6BCD

    oklch(53.5% 0.171 255.2)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #BB344C

    #BB344C

    oklch(53.5% 0.171 15.1)

  • #777000

    #777000

    oklch(53.4% 0.114 105.3)

  • #007D7E

    #007D7E

    oklch(53.4% 0.091 195.8)

  • #6758CA

    #6758CA

    oklch(53.5% 0.17 285.1)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #BB344C, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #BB344C in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.