#BB2788
Closest named color: Medium Violet Red (#C71585). oklch(54.4% 0.203 346), rgb(187, 39, 136).
Aa
White text reads best on this color (5.58:1).
About this color
#BB2788 is a medium-dark, vivid red. In OKLCH its lightness is 54%, its chroma 0.203 and its hue 346°. Its hue sits on the warm side of the wheel. The nearest named color is Medium Violet Red (#C71585), ΔE 0.025 away. White text reads best on it, at 5.58:1.
| Hue family | Reds |
| Lightness | medium-dark (54%) |
| Chroma | vivid (0.203) |
| Temperature | warm |
| Nearest name | Medium Violet Red (#C71585) |
| Black text | 3.75:1 |
| White text | 5.58:1 |
Values
| HEX | #BB2788 |
| RGB | rgb(187, 39, 136) |
| HSL | hsl(321, 65%, 44%) |
| OKLCH | oklch(54.4% 0.203 346) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #BB2788 | 5.58:1 | AA | Lc -81.8 | Fine for body text |
| Black text on #BB2788 | 3.75:1 | AA large text | Lc 27.6 | Dividers and decoration only |
| #BB2788 text on white | 5.58:1 | AA | Lc 76.5 | Fine for body text |
| #BB2788 text on black | 3.75:1 | AA large text | Lc -25.3 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 600.
-
Step 50
50
#FCF2F7
oklch(97% 0.013 345.5)
-
Step 100
100
#F8E3EE
oklch(93.6% 0.027 344.6)
-
Step 200
200
#F3CCE0
oklch(88.4% 0.051 345.9)
-
Step 300
300
#ECA9CD
oklch(80.9% 0.091 345.9)
-
Step 400
400
#E078B4
oklch(70.7% 0.146 345.8)
-
Step 500
500
#D450A1
oklch(63.1% 0.187 345.9)
-
Step 600
600 (this color)
#BB2788
oklch(54.4% 0.203 346)
-
Step 700
700
#A51C77
oklch(49.2% 0.189 346)
-
Step 800
800
#861B61
oklch(42.7% 0.157 345.9)
-
Step 900
900
#6C1F4F
oklch(37.8% 0.122 346.1)
-
Step 950
950
#40132E
oklch(27% 0.078 346.6)
#BB2788 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #3D588A | 0.228 |
| Deuteranopia (no green cones) | #6A7185 | 0.198 |
| Tritanopia (no blue cones) | #C82255 | 0.084 |
| Achromatopsia (no color) | #686868 | 0.205 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #BB2788
#BB2788
oklch(54.4% 0.203 346)
- #008460
#008460
oklch(54.4% 0.113 165.8)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #BB2788, closest first.
No curated palette has a color within ΔE 0.04 of #BB2788.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Medium Violet Red #C71585 ΔE 0.025
- Warm Purple #952E8F ΔE 0.077
- Dark Hot Pink #D90166 ΔE 0.079
- Purpley Pink #C83CB9 ΔE 0.080
- Dark Pink #CB416B ΔE 0.081
- Red Violet #9E0168 ΔE 0.084
- Deep Rose #C74767 ΔE 0.090
- Deep Magenta #A0025C ΔE 0.090
Use #BB2788 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.