#BB2660
Closest named color: Ruby (#CA0147). oklch(52.8% 0.187 3.4), rgb(187, 38, 96).
Aa
White text reads best on this color (5.90:1).
About this color
#BB2660 is a medium-dark, vivid red. In OKLCH its lightness is 53%, its chroma 0.187 and its hue 3°. Its hue sits on the warm side of the wheel. The nearest named color is Ruby (#CA0147), ΔE 0.044 away. White text reads best on it, at 5.90:1.
| Hue family | Reds |
| Lightness | medium-dark (53%) |
| Chroma | vivid (0.187) |
| Temperature | warm |
| Nearest name | Ruby (#CA0147) |
| Black text | 3.55:1 |
| White text | 5.90:1 |
Values
| HEX | #BB2660 |
| RGB | rgb(187, 38, 96) |
| HSL | hsl(337, 66%, 44%) |
| OKLCH | oklch(52.8% 0.187 3.4) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #BB2660 | 5.90:1 | AA | Lc -83.3 | Fine for body text |
| Black text on #BB2660 | 3.55:1 | AA large text | Lc 26.1 | Dividers and decoration only |
| #BB2660 text on white | 5.90:1 | AA | Lc 78.0 | Fine for body text |
| #BB2660 text on black | 3.55:1 | AA large text | Lc -23.8 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 600.
-
Step 50
50
#FDF2F5
oklch(97.1% 0.012 358.8)
-
Step 100
100
#F9E3E8
oklch(93.5% 0.025 2.1)
-
Step 200
200
#F5CDD6
oklch(88.5% 0.046 2.9)
-
Step 300
300
#F0AABB
oklch(80.9% 0.085 3.2)
-
Step 400
400
#E57A98
oklch(70.7% 0.135 3.3)
-
Step 500
500
#DA537F
oklch(63.2% 0.173 3.2)
-
Step 600
600 (this color)
#BB2660
oklch(52.8% 0.187 3.4)
-
Step 700
700
#A92156
oklch(49% 0.174 3.4)
-
Step 800
800
#8A1F47
oklch(42.8% 0.145 3.3)
-
Step 900
900
#6F213B
oklch(37.8% 0.112 3.8)
-
Step 950
950
#411523
oklch(27% 0.07 3.2)
#BB2660 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #4C5261 | 0.211 |
| Deuteranopia (no green cones) | #736F5D | 0.191 |
| Tritanopia (no blue cones) | #CC0040 | 0.053 |
| Achromatopsia (no color) | #646464 | 0.189 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #BB2660
#BB2660
oklch(52.8% 0.187 3.4)
- #007D71
#007D71
oklch(53% 0.094 183.3)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #BB2660, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Ruby #CA0147 ΔE 0.044
- Raspberry #B00149 ΔE 0.047
- Rose Red #BE013C ΔE 0.049
- Light Burgundy #A8415B ΔE 0.052
- Dark Rose #B5485D ΔE 0.056
- Dark Pink #CB416B ΔE 0.056
- Lipstick #D5174E ΔE 0.057
- Dark Hot Pink #D90166 ΔE 0.059
Use #BB2660 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.