#BB0027
Closest named color: Lipstick Red (#C0022F). oklch(50% 0.202 22.4), rgb(187, 0, 39).
Aa
White text reads best on this color (6.68:1).
About this color
#BB0027 is a medium-dark, vivid red. In OKLCH its lightness is 50%, its chroma 0.202 and its hue 22°. Its hue sits on the warm side of the wheel. The nearest named color is Lipstick Red (#C0022F), ΔE 0.013 away. White text reads best on it, at 6.68:1.
| Hue family | Reds |
| Lightness | medium-dark (50%) |
| Chroma | vivid (0.202) |
| Temperature | warm |
| Nearest name | Lipstick Red (#C0022F) |
| Black text | 3.14:1 |
| White text | 6.68:1 |
Values
| HEX | #BB0027 |
| RGB | rgb(187, 0, 39) |
| HSL | hsl(347, 100%, 37%) |
| OKLCH | oklch(50% 0.202 22.4) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #BB0027 | 6.68:1 | AA | Lc -85.5 | Fine for body text |
| Black text on #BB0027 | 3.14:1 | AA large text | Lc 23.8 | Dividers and decoration only |
| #BB0027 text on white | 6.68:1 | AA | Lc 80.3 | Fine for body text |
| #BB0027 text on black | 3.14:1 | AA large text | Lc -21.5 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.
-
Step 50
50
#FEF2F1
oklch(97% 0.013 23.2)
-
Step 100
100
#FCE3E1
oklch(93.6% 0.028 23.2)
-
Step 200
200
#FBCCC9
oklch(88.5% 0.054 22.5)
-
Step 300
300
#F9A8A4
oklch(80.9% 0.096 22.5)
-
Step 400
400
#F27473
oklch(70.7% 0.156 22.3)
-
Step 500
500
#E9464E
oklch(63% 0.199 22.4)
-
Step 600
600
#D51332
oklch(55.6% 0.217 22.3)
-
Step 700
700 (this color)
#BB0027
oklch(50% 0.202 22.4)
-
Step 800
800
#950920
oklch(42.7% 0.167 22.2)
-
Step 900
900
#78171F
oklch(37.7% 0.131 22.3)
-
Step 950
950
#471113
oklch(27.1% 0.082 22.5)
#BB0027 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #4C4526 | 0.224 |
| Deuteranopia (no green cones) | #75691F | 0.204 |
| Tritanopia (no blue cones) | #CE0017 | 0.042 |
| Achromatopsia (no color) | #5C5C5C | 0.203 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #BB0027
#BB0027
oklch(50% 0.202 22.4)
- #007178
#007178
oklch(50% 0.085 202.3)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #BB0027, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Lipstick Red #C0022F ΔE 0.013
- Scarlet #BE0119 ΔE 0.014
- Rose Red #BE013C ΔE 0.025
- Firebrick #B22222 ΔE 0.027
- Rufous #AE2012 ΔE 0.037
- Rouge #AB1239 ΔE 0.038
- Cherry #CF0234 ΔE 0.044
- Brown #A52A2A ΔE 0.047
Use #BB0027 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.