#B968AD
Closest named color: Soft Purple (#A66FB5). oklch(63.2% 0.136 332.7), rgb(185, 104, 173).
Aa
Black text reads best on this color (5.64:1).
About this color
#B968AD is a medium-light, moderately saturated purple. In OKLCH its lightness is 63%, its chroma 0.136 and its hue 333°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Soft Purple (#A66FB5), ΔE 0.036 away. Black text reads best on it, at 5.64:1.
| Hue family | Purples |
| Lightness | medium-light (63%) |
| Chroma | moderately saturated (0.136) |
| Temperature | in between |
| Nearest name | Soft Purple (#A66FB5) |
| Black text | 5.64:1 |
| White text | 3.71:1 |
Values
| HEX | #B968AD |
| RGB | rgb(185, 104, 173) |
| HSL | hsl(309, 37%, 57%) |
| OKLCH | oklch(63.2% 0.136 332.7) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #B968AD | 3.71:1 | AA large text | Lc -70.0 | Content text, not long reading |
| Black text on #B968AD | 5.64:1 | AA | Lc 39.6 | Non-text elements, placeholder text |
| #B968AD text on white | 3.71:1 | AA large text | Lc 64.5 | Content text, not long reading |
| #B968AD text on black | 5.64:1 | AA | Lc -37.2 | Non-text elements, placeholder text |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 500.
-
Step 50
50
#F9F3F8
oklch(97% 0.009 330.9)
-
Step 100
100
#F2E5EF
oklch(93.5% 0.019 333.5)
-
Step 200
200
#E9D1E4
oklch(88.6% 0.037 332.9)
-
Step 300
300
#DBB1D3
oklch(80.8% 0.066 332.8)
-
Step 400
400
#C887BD
oklch(70.6% 0.106 332.8)
-
Step 500
500 (this color)
#B968AD
oklch(63.2% 0.136 332.7)
-
Step 600
600
#A44D98
oklch(55.6% 0.148 332.9)
-
Step 700
700
#8C3E82
oklch(49.1% 0.137 332.6)
-
Step 800
800
#72346A
oklch(42.8% 0.113 332.5)
-
Step 900
900
#5C2E56
oklch(37.7% 0.088 332.2)
-
Step 950
950
#361B32
oklch(26.9% 0.056 332.6)
#B968AD with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #667DAF | 0.135 |
| Deuteranopia (no green cones) | #7C89AB | 0.122 |
| Tritanopia (no blue cones) | #BF6D82 | 0.071 |
| Achromatopsia (no color) | #848484 | 0.137 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #B968AD
#B968AD
oklch(63.2% 0.136 332.7)
- #39A160
#39A160
oklch(63.3% 0.136 152.6)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #B968AD, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Soft Purple #A66FB5 ΔE 0.036
- Dark Lilac #9C6DA5 ΔE 0.053
- Pale Magenta #D767AD ΔE 0.054
- Wisteria #A87DC2 ΔE 0.057
- Deep Lilac #966EBD ΔE 0.064
- Pinky Purple #C94CBE ΔE 0.070
- Amethyst #9B5FC0 ΔE 0.070
- Heather #A484AC ΔE 0.075
Use #B968AD in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.