#B96554
Closest named color: Clay (#B66A50). oklch(59.9% 0.112 32.5), rgb(185, 101, 84).
Aa
Black text reads best on this color (5.05:1).
About this color
#B96554 is a medium-dark, moderately saturated red. In OKLCH its lightness is 60%, its chroma 0.112 and its hue 33°. Its hue sits on the warm side of the wheel. The nearest named color is Clay (#B66A50), ΔE 0.015 away. Black text reads best on it, at 5.05:1.
| Hue family | Reds |
| Lightness | medium-dark (60%) |
| Chroma | moderately saturated (0.112) |
| Temperature | warm |
| Nearest name | Clay (#B66A50) |
| Black text | 5.05:1 |
| White text | 4.15:1 |
Values
| HEX | #B96554 |
| RGB | rgb(185, 101, 84) |
| HSL | hsl(10, 42%, 53%) |
| OKLCH | oklch(59.9% 0.112 32.5) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #B96554 | 4.15:1 | AA large text | Lc -73.8 | Content text, not long reading |
| Black text on #B96554 | 5.05:1 | AA | Lc 35.8 | Non-text elements, placeholder text |
| #B96554 text on white | 4.15:1 | AA large text | Lc 68.3 | Content text, not long reading |
| #B96554 text on black | 5.05:1 | AA | Lc -33.4 | Non-text elements, placeholder text |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 500.
-
Step 50
50
#FAF4F2
oklch(97.1% 0.007 39.5)
-
Step 100
100
#F4E6E3
oklch(93.5% 0.016 32)
-
Step 200
200
#ECD2CD
oklch(88.4% 0.03 30.6)
-
Step 300
300
#E2B4AB
oklch(80.9% 0.055 31.1)
-
Step 400
400
#D18C7E
oklch(70.6% 0.087 32)
-
Step 500
500 (this color)
#B96554
oklch(59.9% 0.112 32.5)
-
Step 600
600
#AF5543
oklch(55.6% 0.122 32.7)
-
Step 700
700
#964535
oklch(49.2% 0.113 32.7)
-
Step 800
800
#7A392C
oklch(42.7% 0.094 32.7)
-
Step 900
900
#623228
oklch(37.7% 0.072 32.9)
-
Step 950
950
#3A1D18
oklch(26.9% 0.047 30.8)
#B96554 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #797152 | 0.112 |
| Deuteranopia (no green cones) | #8E8353 | 0.103 |
| Tritanopia (no blue cones) | #C95761 | 0.048 |
| Achromatopsia (no color) | #7C7C7C | 0.113 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #B96554
#B96554
oklch(59.9% 0.112 32.5)
- #0090A5
#0090A5
oklch(60% 0.105 212.6)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #B96554, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Clay #B66A50 ΔE 0.015
- Adobe #BD6C48 ΔE 0.028
- Pinkish Brown #B17261 ΔE 0.032
- Terracotta #CA6641 ΔE 0.038
- Terra Cotta #C9643B ΔE 0.039
- Terracota #CB6843 ΔE 0.040
- Dusky Rose #BA6873 ΔE 0.041
- Indian Red #CD5C5C ΔE 0.043
Use #B96554 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.