#B96343
Closest named color: Clay (#B66A50). oklch(59.3% 0.12 40.8), rgb(185, 99, 67).
Aa
Black text reads best on this color (4.92:1).
About this color
#B96343 is a medium-dark, moderately saturated brown. In OKLCH its lightness is 59%, its chroma 0.120 and its hue 41°. Its hue sits on the warm side of the wheel. The nearest named color is Clay (#B66A50), ΔE 0.018 away. Black text reads best on it, at 4.92:1.
| Hue family | Browns |
| Lightness | medium-dark (59%) |
| Chroma | moderately saturated (0.120) |
| Temperature | warm |
| Nearest name | Clay (#B66A50) |
| Black text | 4.92:1 |
| White text | 4.26:1 |
Values
| HEX | #B96343 |
| RGB | rgb(185, 99, 67) |
| HSL | hsl(16, 47%, 49%) |
| OKLCH | oklch(59.3% 0.12 40.8) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #B96343 | 4.26:1 | AA large text | Lc -74.6 | Content text, not long reading |
| Black text on #B96343 | 4.92:1 | AA | Lc 35.0 | Non-text elements, placeholder text |
| #B96343 text on white | 4.26:1 | AA large text | Lc 69.1 | Content text, not long reading |
| #B96343 text on black | 4.92:1 | AA | Lc -32.6 | Non-text elements, placeholder text |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 600.
-
Step 50
50
#FAF4F2
oklch(97.1% 0.007 39.5)
-
Step 100
100
#F4E7E2
oklch(93.7% 0.016 42.4)
-
Step 200
200
#ECD3CA
oklch(88.5% 0.031 40.9)
-
Step 300
300
#E0B6A6
oklch(80.9% 0.054 41.9)
-
Step 400
400
#CF8E77
oklch(70.6% 0.086 40.3)
-
Step 500
500
#C17154
oklch(63% 0.11 40.5)
-
Step 600
600 (this color)
#B96343
oklch(59.3% 0.12 40.8)
-
Step 700
700
#94472A
oklch(49% 0.112 40.6)
-
Step 800
800
#783B24
oklch(42.6% 0.092 40.8)
-
Step 900
900
#613322
oklch(37.6% 0.072 40.8)
-
Step 950
950
#391E15
oklch(26.9% 0.045 39.2)
#B96343 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #7A6F40 | 0.112 |
| Deuteranopia (no green cones) | #8F8242 | 0.104 |
| Tritanopia (no blue cones) | #CA535B | 0.060 |
| Achromatopsia (no color) | #7B7B7B | 0.120 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #B96343
#B96343
oklch(59.3% 0.12 40.8)
- #008CAB
#008CAB
oklch(59.3% 0.108 220.8)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #B96343, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Clay #B66A50 ΔE 0.018
- Adobe #BD6C48 ΔE 0.023
- Copper #B66325 ΔE 0.029
- Terra Cotta #C9643B ΔE 0.031
- Terracotta #CA6641 ΔE 0.033
- Terracota #CB6843 ΔE 0.037
- Clay Brown #B2713D ΔE 0.038
- Tiger's Eye #BC6C25 ΔE 0.041
Use #B96343 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.