#B96049
Closest named color: Clay (#B66A50). oklch(58.9% 0.12 35.5), rgb(185, 96, 73).
Aa
Black text reads best on this color (4.83:1).
About this color
#B96049 is a medium-dark, moderately saturated red. In OKLCH its lightness is 59%, its chroma 0.120 and its hue 36°. Its hue sits on the warm side of the wheel. The nearest named color is Clay (#B66A50), ΔE 0.022 away. Black text reads best on it, at 4.83:1.
| Hue family | Reds |
| Lightness | medium-dark (59%) |
| Chroma | moderately saturated (0.120) |
| Temperature | warm |
| Nearest name | Clay (#B66A50) |
| Black text | 4.83:1 |
| White text | 4.34:1 |
Values
| HEX | #B96049 |
| RGB | rgb(185, 96, 73) |
| HSL | hsl(12, 44%, 51%) |
| OKLCH | oklch(58.9% 0.12 35.5) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #B96049 | 4.34:1 | AA large text | Lc -75.2 | Fine for body text |
| Black text on #B96049 | 4.83:1 | AA | Lc 34.4 | Non-text elements, placeholder text |
| #B96049 text on white | 4.34:1 | AA large text | Lc 69.7 | Content text, not long reading |
| #B96049 text on black | 4.83:1 | AA | Lc -32.0 | Non-text elements, placeholder text |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 600.
-
Step 50
50
#FAF4F2
oklch(97.1% 0.007 39.5)
-
Step 100
100
#F4E6E3
oklch(93.5% 0.016 32)
-
Step 200
200
#ECD3CC
oklch(88.6% 0.03 36.2)
-
Step 300
300
#E1B5A9
oklch(80.9% 0.054 35.7)
-
Step 400
400
#D08D7B
oklch(70.6% 0.086 35.7)
-
Step 500
500
#C36F5A
oklch(63.1% 0.112 35)
-
Step 600
600 (this color)
#B96049
oklch(58.9% 0.12 35.5)
-
Step 700
700
#954631
oklch(49.1% 0.112 35.9)
-
Step 800
800
#793A2A
oklch(42.7% 0.092 35.3)
-
Step 900
900
#623226
oklch(37.7% 0.073 35)
-
Step 950
950
#3A1E17
oklch(27.1% 0.046 34.9)
#B96049 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #776D47 | 0.118 |
| Deuteranopia (no green cones) | #8C8147 | 0.111 |
| Tritanopia (no blue cones) | #CA505A | 0.054 |
| Achromatopsia (no color) | #797979 | 0.121 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #B96049
#B96049
oklch(58.9% 0.12 35.5)
- #008CA4
#008CA4
oklch(58.9% 0.104 215.5)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #B96049, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Clay #B66A50 ΔE 0.022
- Adobe #BD6C48 ΔE 0.031
- Terra Cotta #C9643B ΔE 0.036
- Terracotta #CA6641 ΔE 0.038
- Copper #B66325 ΔE 0.039
- Terracota #CB6843 ΔE 0.042
- Pinkish Brown #B17261 ΔE 0.044
- Indian Red #CD5C5C ΔE 0.047
Use #B96049 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.