#B91D7E
Closest named color: Medium Violet Red (#C71585). oklch(53% 0.205 349), rgb(185, 29, 126).
Aa
White text reads best on this color (5.93:1).
About this color
#B91D7E is a medium-dark, vivid red. In OKLCH its lightness is 53%, its chroma 0.205 and its hue 349°. Its hue sits on the warm side of the wheel. The nearest named color is Medium Violet Red (#C71585), ΔE 0.029 away. White text reads best on it, at 5.93:1.
| Hue family | Reds |
| Lightness | medium-dark (53%) |
| Chroma | vivid (0.205) |
| Temperature | warm |
| Nearest name | Medium Violet Red (#C71585) |
| Black text | 3.53:1 |
| White text | 5.93:1 |
Values
| HEX | #B91D7E |
| RGB | rgb(185, 29, 126) |
| HSL | hsl(323, 73%, 42%) |
| OKLCH | oklch(53% 0.205 349) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #B91D7E | 5.93:1 | AA | Lc -83.3 | Fine for body text |
| Black text on #B91D7E | 3.53:1 | AA large text | Lc 26.1 | Dividers and decoration only |
| #B91D7E text on white | 5.93:1 | AA | Lc 78.0 | Fine for body text |
| #B91D7E text on black | 3.53:1 | AA large text | Lc -23.8 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 600.
-
Step 50
50
#FCF2F7
oklch(97% 0.013 345.5)
-
Step 100
100
#F9E3ED
oklch(93.6% 0.027 348.3)
-
Step 200
200
#F4CCDE
oklch(88.5% 0.051 349.3)
-
Step 300
300
#EEA8CA
oklch(80.8% 0.093 348.7)
-
Step 400
400
#E377AF
oklch(70.8% 0.148 349.2)
-
Step 500
500
#D74E9B
oklch(63.1% 0.188 349.1)
-
Step 600
600 (this color)
#B91D7E
oklch(53% 0.205 349)
-
Step 700
700
#A71871
oklch(49% 0.191 349.1)
-
Step 800
800
#88195C
oklch(42.7% 0.158 349.3)
-
Step 900
900
#6D1D4C
oklch(37.6% 0.123 348.5)
-
Step 950
950
#40132C
oklch(26.9% 0.077 349.1)
#B91D7E with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #3B5380 | 0.232 |
| Deuteranopia (no green cones) | #696D7B | 0.201 |
| Tritanopia (no blue cones) | #C70D4D | 0.080 |
| Achromatopsia (no color) | #646464 | 0.207 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #B91D7E
#B91D7E
oklch(53% 0.205 349)
- #007F61
#007F61
oklch(53% 0.106 168.9)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #B91D7E, closest first.
No curated palette has a color within ΔE 0.04 of #B91D7E.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Medium Violet Red #C71585 ΔE 0.029
- Red Violet #9E0168 ΔE 0.069
- Deep Magenta #A0025C ΔE 0.075
- Dark Hot Pink #D90166 ΔE 0.075
- Violet Red #A50055 ΔE 0.075
- Warm Purple #952E8F ΔE 0.077
- Raspberry #B00149 ΔE 0.081
- Dark Fuchsia #9D0759 ΔE 0.081
Use #B91D7E in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.