#B80731
Closest named color: Lipstick Red (#C0022F). oklch(49.7% 0.197 19.4), rgb(184, 7, 49).
Aa
White text reads best on this color (6.74:1).
About this color
#B80731 is a medium-dark, vivid red. In OKLCH its lightness is 50%, its chroma 0.197 and its hue 19°. Its hue sits on the warm side of the wheel. The nearest named color is Lipstick Red (#C0022F), ΔE 0.017 away. White text reads best on it, at 6.74:1.
| Hue family | Reds |
| Lightness | medium-dark (50%) |
| Chroma | vivid (0.197) |
| Temperature | warm |
| Nearest name | Lipstick Red (#C0022F) |
| Black text | 3.11:1 |
| White text | 6.74:1 |
Values
| HEX | #B80731 |
| RGB | rgb(184, 7, 49) |
| HSL | hsl(346, 93%, 37%) |
| OKLCH | oklch(49.7% 0.197 19.4) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #B80731 | 6.74:1 | AA | Lc -86.0 | Fine for body text |
| Black text on #B80731 | 3.11:1 | AA large text | Lc 23.2 | Dividers and decoration only |
| #B80731 text on white | 6.74:1 | AA | Lc 80.8 | Fine for body text |
| #B80731 text on black | 3.11:1 | AA large text | Lc -21.0 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.
-
Step 50
50
#FEF2F2
oklch(97.1% 0.013 17.4)
-
Step 100
100
#FCE3E2
oklch(93.6% 0.028 20.4)
-
Step 200
200
#FACCCB
oklch(88.5% 0.052 19.6)
-
Step 300
300
#F8A8A8
oklch(80.9% 0.095 19.3)
-
Step 400
400
#F07579
oklch(70.7% 0.152 19.7)
-
Step 500
500
#E74857
oklch(63.1% 0.195 19.6)
-
Step 600
600
#D21A3D
oklch(55.5% 0.211 19.4)
-
Step 700
700 (this color)
#B80731
oklch(49.7% 0.197 19.4)
-
Step 800
800
#940E28
oklch(42.8% 0.163 19.4)
-
Step 900
900
#761925
oklch(37.6% 0.126 19.1)
-
Step 950
950
#461116
oklch(27% 0.081 19.1)
#B80731 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #4A4531 | 0.220 |
| Deuteranopia (no green cones) | #73682B | 0.200 |
| Tritanopia (no blue cones) | #CB001E | 0.043 |
| Achromatopsia (no color) | #5B5B5B | 0.198 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #B80731
#B80731
oklch(49.7% 0.197 19.4)
- #007175
#007175
oklch(49.8% 0.085 199.1)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #B80731, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Lipstick Red #C0022F ΔE 0.017
- Rose Red #BE013C ΔE 0.018
- Scarlet #BE0119 ΔE 0.025
- Rouge #AB1239 ΔE 0.028
- Firebrick #B22222 ΔE 0.030
- Raspberry #B00149 ΔE 0.040
- Rufous #AE2012 ΔE 0.041
- Brown #A52A2A ΔE 0.045
Use #B80731 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.