#B77196
Closest named color: Mauve (#AE7181). oklch(63.5% 0.1 347.4), rgb(183, 113, 150).
Aa
Black text reads best on this color (5.81:1).
About this color
#B77196 is a medium-light, moderately saturated red. In OKLCH its lightness is 64%, its chroma 0.100 and its hue 347°. Its hue sits on the warm side of the wheel. The nearest named color is Mauve (#AE7181), ΔE 0.036 away. Black text reads best on it, at 5.81:1.
| Hue family | Reds |
| Lightness | medium-light (64%) |
| Chroma | moderately saturated (0.100) |
| Temperature | warm |
| Nearest name | Mauve (#AE7181) |
| Black text | 5.81:1 |
| White text | 3.61:1 |
Values
| HEX | #B77196 |
| RGB | rgb(183, 113, 150) |
| HSL | hsl(328, 33%, 58%) |
| OKLCH | oklch(63.5% 0.1 347.4) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #B77196 | 3.61:1 | AA large text | Lc -69.0 | Content text, not long reading |
| Black text on #B77196 | 5.81:1 | AA | Lc 40.6 | Non-text elements, placeholder text |
| #B77196 text on white | 3.61:1 | AA large text | Lc 63.5 | Content text, not long reading |
| #B77196 text on black | 5.81:1 | AA | Lc -38.2 | Non-text elements, placeholder text |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 500.
-
Step 50
50
#F9F4F6
oklch(97.2% 0.006 350.8)
-
Step 100
100
#F2E6EB
oklch(93.6% 0.015 350.1)
-
Step 200
200
#E8D2DC
oklch(88.5% 0.028 348.4)
-
Step 300
300
#DAB4C6
oklch(80.9% 0.05 348.1)
-
Step 400
400
#C68DAA
oklch(70.8% 0.079 347.4)
-
Step 500
500 (this color)
#B77196
oklch(63.5% 0.1 347.4)
-
Step 600
600
#A1577F
oklch(55.6% 0.109 347.6)
-
Step 700
700
#89476B
oklch(49.1% 0.1 347.5)
-
Step 800
800
#703B58
oklch(42.8% 0.084 347.2)
-
Step 900
900
#5B3348
oklch(37.8% 0.065 347.9)
-
Step 950
950
#351E2A
oklch(27% 0.041 347.6)
#B77196 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #778097 | 0.106 |
| Deuteranopia (no green cones) | #888B94 | 0.098 |
| Tritanopia (no blue cones) | #C0707E | 0.038 |
| Achromatopsia (no color) | #878787 | 0.101 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #B77196
#B77196
oklch(63.5% 0.1 347.4)
- #439E7E
#439E7E
oklch(63.5% 0.1 167.2)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #B77196, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Mauve #AE7181 ΔE 0.036
- Dusty Rose #C0737A ΔE 0.046
- Old Pink #C77986 ΔE 0.047
- Dusky Rose #BA6873 ΔE 0.049
- Dusky Pink #CC7A8B ΔE 0.051
- Muted Pink #D1768F ΔE 0.051
- Dusty Lavender #AC86A8 ΔE 0.053
- Heather #A484AC ΔE 0.055
Use #B77196 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.