#B74798
Closest named color: Purpley Pink (#C83CB9). oklch(57.5% 0.171 340), rgb(183, 71, 152).
Aa
White text reads best on this color (4.80:1).
About this color
#B74798 is a medium-dark, vivid pink. In OKLCH its lightness is 57%, its chroma 0.171 and its hue 340°. Its hue sits on the warm side of the wheel. The nearest named color is Purpley Pink (#C83CB9), ΔE 0.062 away. White text reads best on it, at 4.80:1.
| Hue family | Pinks |
| Lightness | medium-dark (57%) |
| Chroma | vivid (0.171) |
| Temperature | warm |
| Nearest name | Purpley Pink (#C83CB9) |
| Black text | 4.36:1 |
| White text | 4.80:1 |
Values
| HEX | #B74798 |
| RGB | rgb(183, 71, 152) |
| HSL | hsl(317, 44%, 50%) |
| OKLCH | oklch(57.5% 0.171 340) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #B74798 | 4.80:1 | AA | Lc -78.1 | Fine for body text |
| Black text on #B74798 | 4.36:1 | AA large text | Lc 31.4 | Non-text elements, placeholder text |
| #B74798 text on white | 4.80:1 | AA | Lc 72.6 | Content text, not long reading |
| #B74798 text on black | 4.36:1 | AA large text | Lc -29.0 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 600.
-
Step 50
50
#FBF3F8
oklch(97.2% 0.011 339.3)
-
Step 100
100
#F5E4EF
oklch(93.6% 0.023 338.6)
-
Step 200
200
#EECFE2
oklch(88.6% 0.043 340.7)
-
Step 300
300
#E3AED0
oklch(80.9% 0.076 340.2)
-
Step 400
400
#D381B9
oklch(70.7% 0.123 339.7)
-
Step 500
500
#C65EA7
oklch(63.1% 0.158 340.1)
-
Step 600
600 (this color)
#B74798
oklch(57.5% 0.171 340)
-
Step 700
700
#98327D
oklch(49.2% 0.16 339.9)
-
Step 800
800
#7B2B65
oklch(42.7% 0.131 340.1)
-
Step 900
900
#642852
oklch(37.8% 0.102 340.6)
-
Step 950
950
#3B1830
oklch(27% 0.065 340.8)
#B74798 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #4D679A | 0.183 |
| Deuteranopia (no green cones) | #6E7995 | 0.163 |
| Tritanopia (no blue cones) | #C14A69 | 0.079 |
| Achromatopsia (no color) | #727272 | 0.173 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #B74798
#B74798
oklch(57.5% 0.171 340)
- #008F5D
#008F5D
oklch(57.4% 0.13 160)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #B74798, closest first.
No curated palette has a color within ΔE 0.04 of #B74798.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Purpley Pink #C83CB9 ΔE 0.062
- Medium Violet Red #C71585 ΔE 0.064
- Pinky Purple #C94CBE ΔE 0.066
- Light Plum #9D5783 ΔE 0.068
- Dark Pink #CB416B ΔE 0.079
- Purply #983FB2 ΔE 0.081
- Deep Rose #C74767 ΔE 0.084
- Amethyst #9B5FC0 ΔE 0.085
Use #B74798 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.