#B74791
Closest named color: Light Plum (#9D5783). oklch(57.2% 0.167 343.2), rgb(183, 71, 145).
Aa
White text reads best on this color (4.85:1).
About this color
#B74791 is a medium-dark, vivid pink. In OKLCH its lightness is 57%, its chroma 0.167 and its hue 343°. Its hue sits on the warm side of the wheel. The nearest named color is Light Plum (#9D5783), ΔE 0.062 away. White text reads best on it, at 4.85:1.
| Hue family | Pinks |
| Lightness | medium-dark (57%) |
| Chroma | vivid (0.167) |
| Temperature | warm |
| Nearest name | Light Plum (#9D5783) |
| Black text | 4.32:1 |
| White text | 4.85:1 |
Values
| HEX | #B74791 |
| RGB | rgb(183, 71, 145) |
| HSL | hsl(320, 44%, 50%) |
| OKLCH | oklch(57.2% 0.167 343.2) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #B74791 | 4.85:1 | AA | Lc -78.4 | Fine for body text |
| Black text on #B74791 | 4.32:1 | AA large text | Lc 31.1 | Non-text elements, placeholder text |
| #B74791 text on white | 4.85:1 | AA | Lc 73.0 | Content text, not long reading |
| #B74791 text on black | 4.32:1 | AA large text | Lc -28.7 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 600.
-
Step 50
50
#FBF3F7
oklch(97.1% 0.01 345.4)
-
Step 100
100
#F5E4EE
oklch(93.5% 0.023 341.3)
-
Step 200
200
#EECFE0
oklch(88.5% 0.041 343.8)
-
Step 300
300
#E4AECD
oklch(80.9% 0.075 343.5)
-
Step 400
400
#D481B4
oklch(70.6% 0.12 343.1)
-
Step 500
500
#C75FA1
oklch(63.2% 0.153 343.5)
-
Step 600
600 (this color)
#B74791
oklch(57.2% 0.167 343.2)
-
Step 700
700
#983377
oklch(49% 0.155 343.1)
-
Step 800
800
#7C2B61
oklch(42.7% 0.129 343.1)
-
Step 900
900
#64284F
oklch(37.6% 0.1 343.2)
-
Step 950
950
#3B182E
oklch(26.9% 0.064 343.7)
#B74791 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #506693 | 0.180 |
| Deuteranopia (no green cones) | #71788E | 0.159 |
| Tritanopia (no blue cones) | #C24766 | 0.071 |
| Achromatopsia (no color) | #717171 | 0.168 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #B74791
#B74791
oklch(57.2% 0.167 343.2)
- #008E63
#008E63
oklch(57.2% 0.123 163.3)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #B74791, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Light Plum #9D5783 ΔE 0.062
- Medium Violet Red #C71585 ΔE 0.062
- Dark Pink #CB416B ΔE 0.069
- Purpley Pink #C83CB9 ΔE 0.072
- Deep Rose #C74767 ΔE 0.073
- Pinky Purple #C94CBE ΔE 0.075
- Dark Rose #B5485D ΔE 0.081
- Light Burgundy #A8415B ΔE 0.086
Use #B74791 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.