#B74739

Closest named color: Dull Red (#BB3F3F). oklch(54.7% 0.148 29.8), rgb(183, 71, 57).

Aa

White text reads best on this color (5.28:1).

About this color

#B74739 is a medium-dark, vivid red. In OKLCH its lightness is 55%, its chroma 0.148 and its hue 30°. Its hue sits on the warm side of the wheel. The nearest named color is Dull Red (#BB3F3F), ΔE 0.019 away. White text reads best on it, at 5.28:1.

Hue familyReds
Lightnessmedium-dark (55%)
Chromavivid (0.148)
Temperaturewarm
Nearest nameDull Red (#BB3F3F)
Black text3.97:1
White text5.28:1

Values

HEX#B74739
RGBrgb(183, 71, 57)
HSLhsl(7, 53%, 47%)
OKLCHoklch(54.7% 0.148 29.8)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #B74739 5.28:1 AA Lc -80.9 Fine for body text
Black text on #B74739 3.97:1 AA large text Lc 28.6 Dividers and decoration only
#B74739 text on white 5.28:1 AA Lc 75.5 Fine for body text
#B74739 text on black 3.97:1 AA large text Lc -26.2 Dividers and decoration only

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 600.

  1. Step 50

    50

    #FBF3F2

    oklch(97% 0.009 26)

  2. Step 100

    100

    #F7E5E2

    oklch(93.5% 0.02 28.9)

  3. Step 200

    200

    #F1D1CB

    oklch(88.6% 0.037 30.4)

  4. Step 300

    300

    #E9B1A8

    oklch(80.9% 0.067 29)

  5. Step 400

    400

    #DB8679

    oklch(70.6% 0.107 29.4)

  6. Step 500

    500

    #CF6657

    oklch(63.2% 0.136 29.7)

  7. Step 600

    600 (this color)

    #B74739

    oklch(54.7% 0.148 29.8)

  8. Step 700

    700

    #A03A2E

    oklch(49.1% 0.138 29.6)

  9. Step 800

    800

    #823127

    oklch(42.7% 0.114 29.6)

  10. Step 900

    900

    #692C24

    oklch(37.7% 0.089 29.5)

  11. Step 950

    950

    #3E1B15

    oklch(27.1% 0.056 31.1)

Export this scale for Tailwind in the Tailwind colors tool

#B74739 with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#655C370.154
Deuteranopia (no green cones)#8175360.142
Tritanopia (no blue cones)#C92E440.053
Achromatopsia (no color)#6C6C6C0.149

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #B74739

    #B74739

    oklch(54.7% 0.148 29.8)

  • #007F8F

    #007F8F

    oklch(54.7% 0.095 210.1)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #B74739

    #B74739

    oklch(54.7% 0.148 29.8)

  • #B2446D

    #B2446D

    oklch(54.7% 0.148 0.1)

  • #A65B00

    #A65B00

    oklch(54.8% 0.129 59.6)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #B74739

    #B74739

    oklch(54.7% 0.148 29.8)

  • #008373

    #008373

    oklch(54.7% 0.099 180.3)

  • #0078B1

    #0078B1

    oklch(54.6% 0.125 239.9)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #B74739

    #B74739

    oklch(54.7% 0.148 29.8)

  • #0B873D

    #0B873D

    oklch(54.6% 0.148 149.7)

  • #4F68C6

    #4F68C6

    oklch(54.6% 0.149 269.7)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #B74739

    #B74739

    oklch(54.7% 0.148 29.8)

  • #687B00

    #687B00

    oklch(54.8% 0.13 119.9)

  • #007F8F

    #007F8F

    oklch(54.7% 0.095 210.1)

  • #7F58B9

    #7F58B9

    oklch(54.6% 0.149 300.1)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #B74739, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #B74739 in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.