#B74688
Closest named color: Light Plum (#9D5783). oklch(56.7% 0.163 347.4), rgb(183, 70, 136).
Aa
White text reads best on this color (4.94:1).
About this color
#B74688 is a medium-dark, vivid red. In OKLCH its lightness is 57%, its chroma 0.163 and its hue 347°. Its hue sits on the warm side of the wheel. The nearest named color is Light Plum (#9D5783), ΔE 0.057 away. White text reads best on it, at 4.94:1.
| Hue family | Reds |
| Lightness | medium-dark (57%) |
| Chroma | vivid (0.163) |
| Temperature | warm |
| Nearest name | Light Plum (#9D5783) |
| Black text | 4.24:1 |
| White text | 4.94:1 |
Values
| HEX | #B74688 |
| RGB | rgb(183, 70, 136) |
| HSL | hsl(325, 45%, 50%) |
| OKLCH | oklch(56.7% 0.163 347.4) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #B74688 | 4.94:1 | AA | Lc -79.0 | Fine for body text |
| Black text on #B74688 | 4.24:1 | AA large text | Lc 30.6 | Non-text elements, placeholder text |
| #B74688 text on white | 4.94:1 | AA | Lc 73.5 | Content text, not long reading |
| #B74688 text on black | 4.24:1 | AA large text | Lc -28.2 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 600.
-
Step 50
50
#FBF3F7
oklch(97.1% 0.01 345.4)
-
Step 100
100
#F5E4EC
oklch(93.5% 0.021 347.3)
-
Step 200
200
#EFCFDE
oklch(88.6% 0.041 348)
-
Step 300
300
#E5AEC9
oklch(80.9% 0.073 347.9)
-
Step 400
400
#D681AE
oklch(70.7% 0.118 347.5)
-
Step 500
500
#C85F9A
oklch(63% 0.149 347.4)
-
Step 600
600 (this color)
#B74688
oklch(56.7% 0.163 347.4)
-
Step 700
700
#9A3370
oklch(49% 0.152 347.6)
-
Step 800
800
#7D2C5C
oklch(42.7% 0.125 347.1)
-
Step 900
900
#65284B
oklch(37.6% 0.098 347.3)
-
Step 950
950
#3B182C
oklch(26.8% 0.062 346.7)
#B74688 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #53648A | 0.177 |
| Deuteranopia (no green cones) | #737785 | 0.158 |
| Tritanopia (no blue cones) | #C34361 | 0.064 |
| Achromatopsia (no color) | #707070 | 0.164 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #B74688
#B74688
oklch(56.7% 0.163 347.4)
- #008C68
#008C68
oklch(56.8% 0.117 166.9)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #B74688, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Light Plum #9D5783 ΔE 0.057
- Dark Pink #CB416B ΔE 0.058
- Medium Violet Red #C71585 ΔE 0.061
- Deep Rose #C74767 ΔE 0.062
- Dark Rose #B5485D ΔE 0.068
- Light Burgundy #A8415B ΔE 0.073
- Purpley Pink #C83CB9 ΔE 0.084
- Light Maroon #A24857 ΔE 0.086
Use #B74688 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.