#B740A1

Closest named color: Purpley Pink (#C83CB9). oklch(57.1% 0.188 335.9), rgb(183, 64, 161).

Aa

White text reads best on this color (4.92:1).

About this color

#B740A1 is a medium-dark, vivid pink. In OKLCH its lightness is 57%, its chroma 0.188 and its hue 336°. Its hue sits on the warm side of the wheel. The nearest named color is Purpley Pink (#C83CB9), ΔE 0.048 away. White text reads best on it, at 4.92:1.

Hue familyPinks
Lightnessmedium-dark (57%)
Chromavivid (0.188)
Temperaturewarm
Nearest namePurpley Pink (#C83CB9)
Black text4.26:1
White text4.92:1

Values

HEX#B740A1
RGBrgb(183, 64, 161)
HSLhsl(311, 48%, 48%)
OKLCHoklch(57.1% 0.188 335.9)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #B740A1 4.92:1 AA Lc -78.7 Fine for body text
Black text on #B740A1 4.26:1 AA large text Lc 30.8 Non-text elements, placeholder text
#B740A1 text on white 4.92:1 AA Lc 73.3 Content text, not long reading
#B740A1 text on black 4.26:1 AA large text Lc -28.4 Dividers and decoration only

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 600.

  1. Step 50

    50

    #FBF3F8

    oklch(97.2% 0.011 339.3)

  2. Step 100

    100

    #F5E4F0

    oklch(93.6% 0.024 336.1)

  3. Step 200

    200

    #EECEE5

    oklch(88.5% 0.047 336)

  4. Step 300

    300

    #E4ACD6

    oklch(80.9% 0.085 335.6)

  5. Step 400

    400

    #D47EC1

    oklch(70.7% 0.135 335.6)

  6. Step 500

    500

    #C75AB1

    oklch(63.2% 0.173 335.8)

  7. Step 600

    600 (this color)

    #B740A1

    oklch(57.1% 0.188 335.9)

  8. Step 700

    700

    #992C86

    oklch(49.2% 0.175 335.8)

  9. Step 800

    800

    #7C266D

    oklch(42.7% 0.145 335.5)

  10. Step 900

    900

    #642558

    oklch(37.6% 0.113 335.7)

  11. Step 950

    950

    #3B1734

    oklch(27.1% 0.071 335.3)

Export this scale for Tailwind in the Tailwind colors tool

#B740A1 with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#4165A40.201
Deuteranopia (no green cones)#67779E0.175
Tritanopia (no blue cones)#C0476B0.092
Achromatopsia (no color)#7070700.190

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #B740A1

    #B740A1

    oklch(57.1% 0.188 335.9)

  • #008F53

    #008F53

    oklch(57.1% 0.139 155.8)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #B740A1

    #B740A1

    oklch(57.1% 0.188 335.9)

  • #9351CD

    #9351CD

    oklch(57% 0.188 305.8)

  • #CB3667

    #CB3667

    oklch(57.1% 0.187 5.8)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #B740A1

    #B740A1

    oklch(57.1% 0.188 335.9)

  • #638600

    #638600

    oklch(57.2% 0.145 125.8)

  • #008A80

    #008A80

    oklch(57% 0.1 185.9)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #B740A1

    #B740A1

    oklch(57.1% 0.188 335.9)

  • #8D7600

    #8D7600

    oklch(57.1% 0.117 95.4)

  • #00869D

    #00869D

    oklch(57.1% 0.101 215.4)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #B740A1

    #B740A1

    oklch(57.1% 0.188 335.9)

  • #A96600

    #A96600

    oklch(57.2% 0.127 66.3)

  • #008F53

    #008F53

    oklch(57.1% 0.139 155.8)

  • #007DC8

    #007DC8

    oklch(57.2% 0.147 245.9)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #B740A1, closest first.

No curated palette has a color within ΔE 0.04 of #B740A1.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #B740A1 in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.