#B73C4D

Closest named color: Dull Red (#BB3F3F). oklch(53.7% 0.158 16.3), rgb(183, 60, 77).

Aa

White text reads best on this color (5.57:1).

About this color

#B73C4D is a medium-dark, vivid red. In OKLCH its lightness is 54%, its chroma 0.158 and its hue 16°. Its hue sits on the warm side of the wheel. The nearest named color is Dull Red (#BB3F3F), ΔE 0.023 away. White text reads best on it, at 5.57:1.

Hue familyReds
Lightnessmedium-dark (54%)
Chromavivid (0.158)
Temperaturewarm
Nearest nameDull Red (#BB3F3F)
Black text3.76:1
White text5.57:1

Values

HEX#B73C4D
RGBrgb(183, 60, 77)
HSLhsl(352, 51%, 48%)
OKLCHoklch(53.7% 0.158 16.3)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #B73C4D 5.57:1 AA Lc -82.2 Fine for body text
Black text on #B73C4D 3.76:1 AA large text Lc 27.2 Dividers and decoration only
#B73C4D text on white 5.57:1 AA Lc 76.9 Fine for body text
#B73C4D text on black 3.76:1 AA large text Lc -24.8 Dividers and decoration only

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 600.

  1. Step 50

    50

    #FCF3F3

    oklch(97.1% 0.01 17.3)

  2. Step 100

    100

    #F7E5E5

    oklch(93.6% 0.02 17.5)

  3. Step 200

    200

    #F2CFD0

    oklch(88.4% 0.039 16)

  4. Step 300

    300

    #EBAEB1

    oklch(80.8% 0.072 15.5)

  5. Step 400

    400

    #DE8288

    oklch(70.7% 0.114 16.2)

  6. Step 500

    500

    #D25F6A

    oklch(63% 0.145 16.4)

  7. Step 600

    600 (this color)

    #B73C4D

    oklch(53.7% 0.158 16.3)

  8. Step 700

    700

    #A33343

    oklch(49.1% 0.147 16.2)

  9. Step 800

    800

    #842B37

    oklch(42.6% 0.122 16.1)

  10. Step 900

    900

    #6B2830

    oklch(37.7% 0.096 15.7)

  11. Step 950

    950

    #3F191C

    oklch(27.1% 0.059 17)

Export this scale for Tailwind in the Tailwind colors tool

#B73C4D with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#5B584D0.174
Deuteranopia (no green cones)#7A714A0.159
Tritanopia (no blue cones)#C822430.040
Achromatopsia (no color)#6868680.159

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #B73C4D

    #B73C4D

    oklch(53.7% 0.158 16.3)

  • #007E7F

    #007E7F

    oklch(53.7% 0.092 195.8)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #B73C4D

    #B73C4D

    oklch(53.7% 0.158 16.3)

  • #AB3F80

    #AB3F80

    oklch(53.7% 0.158 346.6)

  • #B14A00

    #B14A00

    oklch(53.7% 0.151 46.1)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #B73C4D

    #B73C4D

    oklch(53.7% 0.158 16.3)

  • #00825F

    #00825F

    oklch(53.8% 0.112 166.1)

  • #00799B

    #00799B

    oklch(53.7% 0.103 226.1)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #B73C4D

    #B73C4D

    oklch(53.7% 0.158 16.3)

  • #3D8106

    #3D8106

    oklch(53.7% 0.158 136.3)

  • #236CC7

    #236CC7

    oklch(53.7% 0.158 256.3)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #B73C4D

    #B73C4D

    oklch(53.7% 0.158 16.3)

  • #777100

    #777100

    oklch(53.7% 0.114 106)

  • #007E7F

    #007E7F

    oklch(53.7% 0.092 195.8)

  • #695AC3

    #695AC3

    oklch(53.6% 0.158 286.3)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #B73C4D, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #B73C4D in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.