#B73B8A

Closest named color: Medium Violet Red (#C71585). oklch(55.5% 0.179 345.3), rgb(183, 59, 138).

Aa

White text reads best on this color (5.24:1).

About this color

#B73B8A is a medium-dark, vivid red. In OKLCH its lightness is 56%, its chroma 0.179 and its hue 345°. Its hue sits on the warm side of the wheel. The nearest named color is Medium Violet Red (#C71585), ΔE 0.045 away. White text reads best on it, at 5.24:1.

Hue familyReds
Lightnessmedium-dark (56%)
Chromavivid (0.179)
Temperaturewarm
Nearest nameMedium Violet Red (#C71585)
Black text4.00:1
White text5.24:1

Values

HEX#B73B8A
RGBrgb(183, 59, 138)
HSLhsl(322, 51%, 47%)
OKLCHoklch(55.5% 0.179 345.3)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #B73B8A 5.24:1 AA Lc -80.5 Fine for body text
Black text on #B73B8A 4.00:1 AA large text Lc 29.0 Dividers and decoration only
#B73B8A text on white 5.24:1 AA Lc 75.1 Fine for body text
#B73B8A text on black 4.00:1 AA large text Lc -26.6 Dividers and decoration only

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 600.

  1. Step 50

    50

    #FBF3F7

    oklch(97.1% 0.01 345.4)

  2. Step 100

    100

    #F6E4ED

    oklch(93.6% 0.023 345.8)

  3. Step 200

    200

    #F0CEE0

    oklch(88.5% 0.045 344.9)

  4. Step 300

    300

    #E7ACCC

    oklch(80.8% 0.08 345.3)

  5. Step 400

    400

    #D97EB2

    oklch(70.7% 0.129 345.6)

  6. Step 500

    500

    #CC5A9F

    oklch(63.1% 0.164 345.5)

  7. Step 600

    600 (this color)

    #B73B8A

    oklch(55.5% 0.179 345.3)

  8. Step 700

    700

    #9D2C75

    oklch(49% 0.166 345.3)

  9. Step 800

    800

    #80265F

    oklch(42.6% 0.138 345.6)

  10. Step 900

    900

    #67254E

    oklch(37.6% 0.107 345.2)

  11. Step 950

    950

    #3D172E

    oklch(27.1% 0.068 345.3)

Export this scale for Tailwind in the Tailwind colors tool

#B73B8A with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#495F8C0.196
Deuteranopia (no green cones)#6D74870.174
Tritanopia (no blue cones)#C3395D0.074
Achromatopsia (no color)#6C6C6C0.181

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #B73B8A

    #B73B8A

    oklch(55.5% 0.179 345.3)

  • #008862

    #008862

    oklch(55.5% 0.117 165.2)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #B73B8A

    #B73B8A

    oklch(55.5% 0.179 345.3)

  • #9A4AB9

    #9A4AB9

    oklch(55.6% 0.179 315.4)

  • #C5364F

    #C5364F

    oklch(55.5% 0.179 15.5)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #B73B8A

    #B73B8A

    oklch(55.5% 0.179 345.3)

  • #438700

    #438700

    oklch(55.6% 0.164 135.4)

  • #008485

    #008485

    oklch(55.6% 0.095 195.7)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #B73B8A

    #B73B8A

    oklch(55.5% 0.179 345.3)

  • #7D7600

    #7D7600

    oklch(55.4% 0.118 105.5)

  • #007FA2

    #007FA2

    oklch(55.5% 0.106 225.7)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #B73B8A

    #B73B8A

    oklch(55.5% 0.179 345.3)

  • #9A6700

    #9A6700

    oklch(55.4% 0.117 75)

  • #008862

    #008862

    oklch(55.5% 0.117 165.2)

  • #0D71D8

    #0D71D8

    oklch(55.6% 0.178 255.2)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #B73B8A, closest first.

No curated palette has a color within ΔE 0.04 of #B73B8A.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #B73B8A in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.