#B73A89
Closest named color: Medium Violet Red (#C71585). oklch(55.4% 0.18 345.7), rgb(183, 58, 137).
Aa
White text reads best on this color (5.27:1).
About this color
#B73A89 is a medium-dark, vivid red. In OKLCH its lightness is 55%, its chroma 0.180 and its hue 346°. Its hue sits on the warm side of the wheel. The nearest named color is Medium Violet Red (#C71585), ΔE 0.044 away. White text reads best on it, at 5.27:1.
| Hue family | Reds |
| Lightness | medium-dark (55%) |
| Chroma | vivid (0.180) |
| Temperature | warm |
| Nearest name | Medium Violet Red (#C71585) |
| Black text | 3.97:1 |
| White text | 5.27:1 |
Values
| HEX | #B73A89 |
| RGB | rgb(183, 58, 137) |
| HSL | hsl(322, 52%, 47%) |
| OKLCH | oklch(55.4% 0.18 345.7) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #B73A89 | 5.27:1 | AA | Lc -80.6 | Fine for body text |
| Black text on #B73A89 | 3.97:1 | AA large text | Lc 28.8 | Dividers and decoration only |
| #B73A89 text on white | 5.27:1 | AA | Lc 75.3 | Fine for body text |
| #B73A89 text on black | 3.97:1 | AA large text | Lc -26.5 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 600.
-
Step 50
50
#FBF3F7
oklch(97.1% 0.01 345.4)
-
Step 100
100
#F6E4ED
oklch(93.6% 0.023 345.8)
-
Step 200
200
#F0CEE0
oklch(88.5% 0.045 344.9)
-
Step 300
300
#E8ACCC
oklch(80.9% 0.081 345.8)
-
Step 400
400
#D97EB2
oklch(70.7% 0.129 345.6)
-
Step 500
500
#CD599F
oklch(63.1% 0.166 345.7)
-
Step 600
600 (this color)
#B73A89
oklch(55.4% 0.18 345.7)
-
Step 700
700
#9E2C75
oklch(49.2% 0.167 345.7)
-
Step 800
800
#80265F
oklch(42.6% 0.138 345.6)
-
Step 900
900
#68254E
oklch(37.8% 0.108 345.8)
-
Step 950
950
#3D172E
oklch(27.1% 0.068 345.3)
#B73A89 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #485E8B | 0.198 |
| Deuteranopia (no green cones) | #6D7386 | 0.174 |
| Tritanopia (no blue cones) | #C3385C | 0.074 |
| Achromatopsia (no color) | #6C6C6C | 0.181 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #B73A89
#B73A89
oklch(55.4% 0.18 345.7)
- #008762
#008762
oklch(55.3% 0.115 165.6)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #B73A89, closest first.
No curated palette has a color within ΔE 0.04 of #B73A89.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Medium Violet Red #C71585 ΔE 0.044
- Dark Pink #CB416B ΔE 0.069
- Light Plum #9D5783 ΔE 0.072
- Deep Rose #C74767 ΔE 0.075
- Warm Purple #952E8F ΔE 0.078
- Purpley Pink #C83CB9 ΔE 0.079
- Light Burgundy #A8415B ΔE 0.080
- Dark Rose #B5485D ΔE 0.080
Use #B73A89 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.