#B73A80

Closest named color: Medium Violet Red (#C71585). oklch(55% 0.175 349.9), rgb(183, 58, 128).

Aa

White text reads best on this color (5.34:1).

About this color

#B73A80 is a medium-dark, vivid red. In OKLCH its lightness is 55%, its chroma 0.175 and its hue 350°. Its hue sits on the warm side of the wheel. The nearest named color is Medium Violet Red (#C71585), ΔE 0.047 away. White text reads best on it, at 5.34:1.

Hue familyReds
Lightnessmedium-dark (55%)
Chromavivid (0.175)
Temperaturewarm
Nearest nameMedium Violet Red (#C71585)
Black text3.93:1
White text5.34:1

Values

HEX#B73A80
RGBrgb(183, 58, 128)
HSLhsl(326, 52%, 47%)
OKLCHoklch(55% 0.175 349.9)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #B73A80 5.34:1 AA Lc -81.0 Fine for body text
Black text on #B73A80 3.93:1 AA large text Lc 28.4 Dividers and decoration only
#B73A80 text on white 5.34:1 AA Lc 75.6 Fine for body text
#B73A80 text on black 3.93:1 AA large text Lc -26.1 Dividers and decoration only

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 600.

  1. Step 50

    50

    #FBF3F6

    oklch(97.1% 0.009 352.4)

  2. Step 100

    100

    #F7E4EC

    oklch(93.6% 0.023 350.1)

  3. Step 200

    200

    #F1CEDD

    oklch(88.5% 0.044 350.3)

  4. Step 300

    300

    #E8ACC8

    oklch(80.8% 0.079 349.4)

  5. Step 400

    400

    #DA7EAC

    oklch(70.6% 0.126 349.5)

  6. Step 500

    500

    #CE5A97

    oklch(63.1% 0.161 350)

  7. Step 600

    600 (this color)

    #B73A80

    oklch(55% 0.175 349.9)

  8. Step 700

    700

    #9F2D6E

    oklch(49.1% 0.163 349.7)

  9. Step 800

    800

    #812759

    oklch(42.7% 0.134 350)

  10. Step 900

    900

    #682549

    oklch(37.6% 0.105 350)

  11. Step 950

    950

    #3D172B

    oklch(27% 0.066 349.6)

Export this scale for Tailwind in the Tailwind colors tool

#B73A80 with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#4C5D820.194
Deuteranopia (no green cones)#70737D0.172
Tritanopia (no blue cones)#C434580.065
Achromatopsia (no color)#6B6B6B0.176

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #B73A80

    #B73A80

    oklch(55% 0.175 349.9)

  • #008668

    #008668

    oklch(55.1% 0.109 169.9)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #B73A80

    #B73A80

    oklch(55% 0.175 349.9)

  • #9C47B0

    #9C47B0

    oklch(55% 0.175 319.6)

  • #C33845

    #C33845

    oklch(55.1% 0.175 20)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #B73A80

    #B73A80

    oklch(55% 0.175 349.9)

  • #2A8804

    #2A8804

    oklch(55% 0.175 139.8)

  • #008287

    #008287

    oklch(55.1% 0.094 199.5)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #B73A80

    #B73A80

    oklch(55% 0.175 349.9)

  • #777700

    #777700

    oklch(55.1% 0.12 109.8)

  • #007CA5

    #007CA5

    oklch(54.9% 0.11 230.3)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #B73A80

    #B73A80

    oklch(55% 0.175 349.9)

  • #946900

    #946900

    oklch(55.1% 0.114 80.3)

  • #008668

    #008668

    oklch(55.1% 0.109 169.9)

  • #2C6CD5

    #2C6CD5

    oklch(54.9% 0.175 259.9)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #B73A80, closest first.

No curated palette has a color within ΔE 0.04 of #B73A80.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #B73A80 in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.