#B73877
Closest named color: Medium Violet Red (#C71585). oklch(54.5% 0.173 353.9), rgb(183, 56, 119).
Aa
White text reads best on this color (5.46:1).
About this color
#B73877 is a medium-dark, vivid red. In OKLCH its lightness is 54%, its chroma 0.173 and its hue 354°. Its hue sits on the warm side of the wheel. The nearest named color is Medium Violet Red (#C71585), ΔE 0.052 away. White text reads best on it, at 5.46:1.
| Hue family | Reds |
| Lightness | medium-dark (54%) |
| Chroma | vivid (0.173) |
| Temperature | warm |
| Nearest name | Medium Violet Red (#C71585) |
| Black text | 3.84:1 |
| White text | 5.46:1 |
Values
| HEX | #B73877 |
| RGB | rgb(183, 56, 119) |
| HSL | hsl(330, 53%, 47%) |
| OKLCH | oklch(54.5% 0.173 353.9) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #B73877 | 5.46:1 | AA | Lc -81.6 | Fine for body text |
| Black text on #B73877 | 3.84:1 | AA large text | Lc 27.8 | Dividers and decoration only |
| #B73877 text on white | 5.46:1 | AA | Lc 76.2 | Fine for body text |
| #B73877 text on black | 3.84:1 | AA large text | Lc -25.5 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 600.
-
Step 50
50
#FCF3F6
oklch(97.2% 0.01 354.9)
-
Step 100
100
#F7E4EB
oklch(93.6% 0.023 353.2)
-
Step 200
200
#F1CEDB
oklch(88.5% 0.043 353.6)
-
Step 300
300
#EAACC4
oklch(80.9% 0.079 354)
-
Step 400
400
#DC7EA6
oklch(70.6% 0.125 353.8)
-
Step 500
500
#D05A90
oklch(63.1% 0.159 354)
-
Step 600
600 (this color)
#B73877
oklch(54.5% 0.173 353.9)
-
Step 700
700
#A12D67
oklch(49.2% 0.161 354.1)
-
Step 800
800
#822754
oklch(42.6% 0.132 353.8)
-
Step 900
900
#692545
oklch(37.6% 0.104 354)
-
Step 950
950
#3E1729
oklch(27.1% 0.066 353.5)
#B73877 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #4E5B79 | 0.192 |
| Deuteranopia (no green cones) | #717274 | 0.173 |
| Tritanopia (no blue cones) | #C52E53 | 0.059 |
| Achromatopsia (no color) | #696969 | 0.175 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #B73877
#B73877
oklch(54.5% 0.173 353.9)
- #00836B
#00836B
oklch(54.4% 0.104 173.8)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #B73877, closest first.
No curated palette has a color within ΔE 0.04 of #B73877.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Medium Violet Red #C71585 ΔE 0.052
- Dark Pink #CB416B ΔE 0.053
- Light Burgundy #A8415B ΔE 0.056
- Dark Rose #B5485D ΔE 0.057
- Deep Rose #C74767 ΔE 0.057
- Light Plum #9D5783 ΔE 0.071
- Dark Hot Pink #D90166 ΔE 0.072
- Light Maroon #A24857 ΔE 0.073
Use #B73877 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.