#B73736

Closest named color: Dull Red (#BB3F3F). oklch(52.7% 0.165 25.2), rgb(183, 55, 54).

Aa

White text reads best on this color (5.81:1).

About this color

#B73736 is a medium-dark, vivid red. In OKLCH its lightness is 53%, its chroma 0.165 and its hue 25°. Its hue sits on the warm side of the wheel. The nearest named color is Dull Red (#BB3F3F), ΔE 0.018 away. White text reads best on it, at 5.81:1.

Hue familyReds
Lightnessmedium-dark (53%)
Chromavivid (0.165)
Temperaturewarm
Nearest nameDull Red (#BB3F3F)
Black text3.61:1
White text5.81:1

Values

HEX#B73736
RGBrgb(183, 55, 54)
HSLhsl(0, 54%, 46%)
OKLCHoklch(52.7% 0.165 25.2)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #B73736 5.81:1 AA Lc -83.2 Fine for body text
Black text on #B73736 3.61:1 AA large text Lc 26.1 Dividers and decoration only
#B73736 text on white 5.81:1 AA Lc 78.0 Fine for body text
#B73736 text on black 3.61:1 AA large text Lc -23.8 Dividers and decoration only

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 600.

  1. Step 50

    50

    #FCF3F2

    oklch(97.1% 0.01 25.1)

  2. Step 100

    100

    #F8E5E3

    oklch(93.7% 0.021 24.8)

  3. Step 200

    200

    #F3CFCB

    oklch(88.4% 0.041 25.4)

  4. Step 300

    300

    #EDAFA8

    oklch(81% 0.074 26.1)

  5. Step 400

    400

    #E1827A

    oklch(70.7% 0.118 25.6)

  6. Step 500

    500

    #D65F59

    oklch(63.2% 0.151 25.2)

  7. Step 600

    600 (this color)

    #B73736

    oklch(52.7% 0.165 25.2)

  8. Step 700

    700

    #A63130

    oklch(49% 0.153 25.2)

  9. Step 800

    800

    #872A29

    oklch(42.7% 0.127 24.8)

  10. Step 900

    900

    #6D2825

    oklch(37.8% 0.099 25.5)

  11. Step 950

    950

    #401816

    oklch(27% 0.063 25.1)

Export this scale for Tailwind in the Tailwind colors tool

#B73736 with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#5B54350.177
Deuteranopia (no green cones)#7B6F320.162
Tritanopia (no blue cones)#C90D380.048
Achromatopsia (no color)#6565650.166

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #B73736

    #B73736

    oklch(52.7% 0.165 25.2)

  • #007984

    #007984

    oklch(52.6% 0.09 205.9)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #B73736

    #B73736

    oklch(52.7% 0.165 25.2)

  • #AF366F

    #AF366F

    oklch(52.7% 0.165 355.4)

  • #A25200

    #A25200

    oklch(52.6% 0.13 55)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #B73736

    #B73736

    oklch(52.7% 0.165 25.2)

  • #007D68

    #007D68

    oklch(52.7% 0.099 175.5)

  • #0074A2

    #0074A2

    oklch(52.8% 0.112 235)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #B73736

    #B73736

    oklch(52.7% 0.165 25.2)

  • #008222

    #008222

    oklch(52.7% 0.165 145.2)

  • #3B63C9

    #3B63C9

    oklch(52.7% 0.165 265.1)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #B73736

    #B73736

    oklch(52.7% 0.165 25.2)

  • #697200

    #697200

    oklch(52.6% 0.119 115.1)

  • #007984

    #007984

    oklch(52.6% 0.09 205.9)

  • #7451BE

    #7451BE

    oklch(52.7% 0.164 295)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #B73736, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #B73736 in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.