#B73682

Closest named color: Medium Violet Red (#C71585). oklch(54.7% 0.181 348.5), rgb(183, 54, 130).

Aa

White text reads best on this color (5.43:1).

About this color

#B73682 is a medium-dark, vivid red. In OKLCH its lightness is 55%, its chroma 0.181 and its hue 349°. Its hue sits on the warm side of the wheel. The nearest named color is Medium Violet Red (#C71585), ΔE 0.041 away. White text reads best on it, at 5.43:1.

Hue familyReds
Lightnessmedium-dark (55%)
Chromavivid (0.181)
Temperaturewarm
Nearest nameMedium Violet Red (#C71585)
Black text3.86:1
White text5.43:1

Values

HEX#B73682
RGBrgb(183, 54, 130)
HSLhsl(325, 54%, 46%)
OKLCHoklch(54.7% 0.181 348.5)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #B73682 5.43:1 AA Lc -81.4 Fine for body text
Black text on #B73682 3.86:1 AA large text Lc 28.0 Dividers and decoration only
#B73682 text on white 5.43:1 AA Lc 76.1 Fine for body text
#B73682 text on black 3.86:1 AA large text Lc -25.7 Dividers and decoration only

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 600.

  1. Step 50

    50

    #FCF3F7

    oklch(97.2% 0.011 348.4)

  2. Step 100

    100

    #F7E4EC

    oklch(93.6% 0.023 350.1)

  3. Step 200

    200

    #F1CEDE

    oklch(88.6% 0.044 348.7)

  4. Step 300

    300

    #E9ACC9

    oklch(81% 0.08 348.9)

  5. Step 400

    400

    #DB7DAE

    oklch(70.6% 0.13 348.4)

  6. Step 500

    500

    #CF589A

    oklch(63.1% 0.167 348.5)

  7. Step 600

    600 (this color)

    #B73682

    oklch(54.7% 0.181 348.5)

  8. Step 700

    700

    #A02A70

    oklch(49.1% 0.168 348.7)

  9. Step 800

    800

    #82255B

    oklch(42.7% 0.139 348.8)

  10. Step 900

    900

    #69244B

    oklch(37.7% 0.109 348.6)

  11. Step 950

    950

    #3E162C

    oklch(27% 0.069 348.6)

Export this scale for Tailwind in the Tailwind colors tool

#B73682 with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#485B840.201
Deuteranopia (no green cones)#6E727F0.177
Tritanopia (no blue cones)#C431570.071
Achromatopsia (no color)#6A6A6A0.182

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #B73682

    #B73682

    oklch(54.7% 0.181 348.5)

  • #008565

    #008565

    oklch(54.8% 0.11 168.5)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #B73682

    #B73682

    oklch(54.7% 0.181 348.5)

  • #9B45B3

    #9B45B3

    oklch(54.8% 0.181 318.3)

  • #C43246

    #C43246

    oklch(54.8% 0.182 18.3)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #B73682

    #B73682

    oklch(54.7% 0.181 348.5)

  • #328600

    #328600

    oklch(54.7% 0.17 138.5)

  • #008185

    #008185

    oklch(54.8% 0.093 198.6)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #B73682

    #B73682

    oklch(54.7% 0.181 348.5)

  • #777500

    #777500

    oklch(54.6% 0.118 108.6)

  • #007CA2

    #007CA2

    oklch(54.8% 0.107 228.4)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #B73682

    #B73682

    oklch(54.7% 0.181 348.5)

  • #946700

    #946700

    oklch(54.7% 0.114 78.6)

  • #008565

    #008565

    oklch(54.8% 0.11 168.5)

  • #206CD7

    #206CD7

    oklch(54.8% 0.18 258.3)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #B73682, closest first.

No curated palette has a color within ΔE 0.04 of #B73682.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #B73682 in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.