#B73369

Closest named color: Light Burgundy (#A8415B). oklch(53.5% 0.173 0.1), rgb(183, 51, 105).

Aa

White text reads best on this color (5.68:1).

About this color

#B73369 is a medium-dark, vivid red. In OKLCH its lightness is 54%, its chroma 0.173 and its hue 0°. Its hue sits on the warm side of the wheel. The nearest named color is Light Burgundy (#A8415B), ΔE 0.044 away. White text reads best on it, at 5.68:1.

Hue familyReds
Lightnessmedium-dark (54%)
Chromavivid (0.173)
Temperaturewarm
Nearest nameLight Burgundy (#A8415B)
Black text3.69:1
White text5.68:1

Values

HEX#B73369
RGBrgb(183, 51, 105)
HSLhsl(335, 56%, 46%)
OKLCHoklch(53.5% 0.173 0.1)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #B73369 5.68:1 AA Lc -82.6 Fine for body text
Black text on #B73369 3.69:1 AA large text Lc 26.7 Dividers and decoration only
#B73369 text on white 5.68:1 AA Lc 77.3 Fine for body text
#B73369 text on black 3.69:1 AA large text Lc -24.4 Dividers and decoration only

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 600.

  1. Step 50

    50

    #FCF3F5

    oklch(97.2% 0.01 2)

  2. Step 100

    100

    #F8E4E9

    oklch(93.6% 0.023 0.5)

  3. Step 200

    200

    #F3CED8

    oklch(88.6% 0.043 359.9)

  4. Step 300

    300

    #ECACBE

    oklch(80.9% 0.078 0.5)

  5. Step 400

    400

    #DF7E9D

    oklch(70.7% 0.124 0.3)

  6. Step 500

    500

    #D35985

    oklch(63.1% 0.159 0.2)

  7. Step 600

    600 (this color)

    #B73369

    oklch(53.5% 0.173 0.1)

  8. Step 700

    700

    #A42B5D

    oklch(49.2% 0.162 0)

  9. Step 800

    800

    #85264C

    oklch(42.7% 0.133 0)

  10. Step 900

    900

    #6B253F

    oklch(37.7% 0.103 0.3)

  11. Step 950

    950

    #3F1625

    oklch(26.9% 0.067 359.7)

Export this scale for Tailwind in the Tailwind colors tool

#B73369 with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#4F576A0.194
Deuteranopia (no green cones)#7370660.175
Tritanopia (no blue cones)#C6204A0.051
Achromatopsia (no color)#6767670.175

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #B73369

    #B73369

    oklch(53.5% 0.173 0.1)

  • #007F6F

    #007F6F

    oklch(53.4% 0.097 179.9)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #B73369

    #B73369

    oklch(53.5% 0.173 0.1)

  • #A23E9C

    #A23E9C

    oklch(53.6% 0.174 330.1)

  • #BD3728

    #BD3728

    oklch(53.6% 0.173 30.1)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #B73369

    #B73369

    oklch(53.5% 0.173 0.1)

  • #00843B

    #00843B

    oklch(53.6% 0.148 150)

  • #007B8B

    #007B8B

    oklch(53.4% 0.093 210.6)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #B73369

    #B73369

    oklch(53.5% 0.173 0.1)

  • #647700

    #647700

    oklch(53.5% 0.127 120.1)

  • #0075AD

    #0075AD

    oklch(53.6% 0.123 240)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #B73369

    #B73369

    oklch(53.5% 0.173 0.1)

  • #866900

    #866900

    oklch(53.4% 0.109 89.6)

  • #007F6F

    #007F6F

    oklch(53.4% 0.097 179.9)

  • #4861D0

    #4861D0

    oklch(53.5% 0.173 270)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #B73369, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #B73369 in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.