#B73338

Closest named color: Dull Red (#BB3F3F). oklch(52.3% 0.168 23.3), rgb(183, 51, 56).

Aa

White text reads best on this color (5.92:1).

About this color

#B73338 is a medium-dark, vivid red. In OKLCH its lightness is 52%, its chroma 0.168 and its hue 23°. Its hue sits on the warm side of the wheel. The nearest named color is Dull Red (#BB3F3F), ΔE 0.023 away. White text reads best on it, at 5.92:1.

Hue familyReds
Lightnessmedium-dark (52%)
Chromavivid (0.168)
Temperaturewarm
Nearest nameDull Red (#BB3F3F)
Black text3.54:1
White text5.92:1

Values

HEX#B73338
RGBrgb(183, 51, 56)
HSLhsl(358, 56%, 46%)
OKLCHoklch(52.3% 0.168 23.3)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #B73338 5.92:1 AA Lc -83.7 Fine for body text
Black text on #B73338 3.54:1 AA large text Lc 25.6 Dividers and decoration only
#B73338 text on white 5.92:1 AA Lc 78.4 Fine for body text
#B73338 text on black 3.54:1 AA large text Lc -23.4 Dividers and decoration only

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.

  1. Step 50

    50

    #FDF3F2

    oklch(97.2% 0.011 24.3)

  2. Step 100

    100

    #F9E4E2

    oklch(93.5% 0.023 24.1)

  3. Step 200

    200

    #F6CECB

    oklch(88.5% 0.046 23.1)

  4. Step 300

    300

    #F1ACA8

    oklch(80.9% 0.082 22.8)

  5. Step 400

    400

    #E77E79

    oklch(70.8% 0.13 23.8)

  6. Step 500

    500

    #DC5857

    oklch(63.2% 0.166 23.5)

  7. Step 600

    600

    #C7373D

    oklch(55.6% 0.18 23.2)

  8. Step 700

    700 (this color)

    #B73338

    oklch(52.3% 0.168 23.3)

  9. Step 800

    800

    #8B2328

    oklch(42.6% 0.139 22.9)

  10. Step 900

    900

    #702324

    oklch(37.6% 0.109 23.3)

  11. Step 950

    950

    #421616

    oklch(27% 0.069 22.8)

Export this scale for Tailwind in the Tailwind colors tool

#B73338 with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#5952370.182
Deuteranopia (no green cones)#7A6E340.167
Tritanopia (no blue cones)#C900360.046
Achromatopsia (no color)#6464640.170

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #B73338

    #B73338

    oklch(52.3% 0.168 23.3)

  • #007981

    #007981

    oklch(52.5% 0.089 202.9)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #B73338

    #B73338

    oklch(52.3% 0.168 23.3)

  • #AE3372

    #AE3372

    oklch(52.3% 0.169 353.1)

  • #A35000

    #A35000

    oklch(52.5% 0.133 53.3)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #B73338

    #B73338

    oklch(52.3% 0.168 23.3)

  • #007C65

    #007C65

    oklch(52.3% 0.1 173.7)

  • #00739E

    #00739E

    oklch(52.3% 0.109 233.4)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #B73338

    #B73338

    oklch(52.3% 0.168 23.3)

  • #0D8116

    #0D8116

    oklch(52.5% 0.169 143.3)

  • #3363C9

    #3363C9

    oklch(52.4% 0.167 263)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #B73338

    #B73338

    oklch(52.3% 0.168 23.3)

  • #6B7000

    #6B7000

    oklch(52.3% 0.117 112.8)

  • #007981

    #007981

    oklch(52.5% 0.089 202.9)

  • #7150C0

    #7150C0

    oklch(52.4% 0.168 293.3)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #B73338, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #B73338 in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.