#B72BB0
Closest named color: Purpley Pink (#C83CB9). oklch(56% 0.223 330.3), rgb(183, 43, 176).
Aa
White text reads best on this color (5.26:1).
About this color
#B72BB0 is a medium-dark, vivid purple. In OKLCH its lightness is 56%, its chroma 0.223 and its hue 330°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Purpley Pink (#C83CB9), ΔE 0.045 away. White text reads best on it, at 5.26:1.
| Hue family | Purples |
| Lightness | medium-dark (56%) |
| Chroma | vivid (0.223) |
| Temperature | in between |
| Nearest name | Purpley Pink (#C83CB9) |
| Black text | 3.98:1 |
| White text | 5.26:1 |
Values
| HEX | #B72BB0 |
| RGB | rgb(183, 43, 176) |
| HSL | hsl(303, 62%, 44%) |
| OKLCH | oklch(56% 0.223 330.3) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #B72BB0 | 5.26:1 | AA | Lc -80.2 | Fine for body text |
| Black text on #B72BB0 | 3.98:1 | AA large text | Lc 29.3 | Dividers and decoration only |
| #B72BB0 text on white | 5.26:1 | AA | Lc 74.8 | Content text, not long reading |
| #B72BB0 text on black | 3.98:1 | AA large text | Lc -26.9 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 600.
-
Step 50
50
#FBF2FA
oklch(97% 0.014 329.1)
-
Step 100
100
#F6E3F3
oklch(93.6% 0.029 330.9)
-
Step 200
200
#EFCCEB
oklch(88.4% 0.057 329.8)
-
Step 300
300
#E6A9DF
oklch(80.9% 0.1 330.4)
-
Step 400
400
#D778CF
oklch(70.7% 0.16 330.2)
-
Step 500
500
#CA4FC2
oklch(63.1% 0.204 330.3)
-
Step 600
600 (this color)
#B72BB0
oklch(56% 0.223 330.3)
-
Step 700
700
#9C1896
oklch(49.1% 0.208 330.4)
-
Step 800
800
#7F197A
oklch(42.7% 0.173 330.3)
-
Step 900
900
#661E62
oklch(37.7% 0.133 330.2)
-
Step 950
950
#3C1339
oklch(26.9% 0.085 330.6)
#B72BB0 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #1760B4 | 0.243 |
| Deuteranopia (no green cones) | #5772AD | 0.203 |
| Tritanopia (no blue cones) | #BE3F6C | 0.121 |
| Achromatopsia (no color) | #6C6C6C | 0.225 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #B72BB0
#B72BB0
oklch(56% 0.223 330.3)
- #008C40
#008C40
oklch(56% 0.153 150.3)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #B72BB0, closest first.
No curated palette has a color within ΔE 0.04 of #B72BB0.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Purpley Pink #C83CB9 ΔE 0.045
- Purply #983FB2 ΔE 0.062
- Pinky Purple #C94CBE ΔE 0.066
- Medium Violet Red #C71585 ΔE 0.075
- Dark Orchid #9932CC ΔE 0.076
- Medium Orchid #BA55D3 ΔE 0.080
- Warm Purple #952E8F ΔE 0.082
- Vibrant Purple #AD03DE ΔE 0.083
Use #B72BB0 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.