#B72B49
Closest named color: Rose Red (#BE013C). oklch(51.9% 0.175 14), rgb(183, 43, 73).
Aa
White text reads best on this color (6.07:1).
About this color
#B72B49 is a medium-dark, vivid red. In OKLCH its lightness is 52%, its chroma 0.175 and its hue 14°. Its hue sits on the warm side of the wheel. The nearest named color is Rose Red (#BE013C), ΔE 0.030 away. White text reads best on it, at 6.07:1.
| Hue family | Reds |
| Lightness | medium-dark (52%) |
| Chroma | vivid (0.175) |
| Temperature | warm |
| Nearest name | Rose Red (#BE013C) |
| Black text | 3.45:1 |
| White text | 6.07:1 |
Values
| HEX | #B72B49 |
| RGB | rgb(183, 43, 73) |
| HSL | hsl(347, 62%, 44%) |
| OKLCH | oklch(51.9% 0.175 14) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #B72B49 | 6.07:1 | AA | Lc -84.2 | Fine for body text |
| Black text on #B72B49 | 3.45:1 | AA large text | Lc 25.1 | Dividers and decoration only |
| #B72B49 text on white | 6.07:1 | AA | Lc 79.0 | Fine for body text |
| #B72B49 text on black | 3.45:1 | AA large text | Lc -22.8 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.
-
Step 50
50
#FDF3F3
oklch(97.2% 0.011 17.3)
-
Step 100
100
#FAE4E5
oklch(93.7% 0.024 14.4)
-
Step 200
200
#F7CDD0
oklch(88.5% 0.048 13.2)
-
Step 300
300
#F2AAB0
oklch(80.8% 0.085 13.6)
-
Step 400
400
#E87A87
oklch(70.7% 0.136 13.7)
-
Step 500
500
#DE5369
oklch(63.2% 0.173 14.1)
-
Step 600
600
#C92F51
oklch(55.6% 0.189 13.8)
-
Step 700
700 (this color)
#B72B49
oklch(51.9% 0.175 14)
-
Step 800
800
#8D1E36
oklch(42.8% 0.146 14.1)
-
Step 900
900
#71202F
oklch(37.6% 0.113 13.7)
-
Step 950
950
#43141C
oklch(27% 0.073 13.2)
#B72B49 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #525049 | 0.195 |
| Deuteranopia (no green cones) | #766D45 | 0.178 |
| Tritanopia (no blue cones) | #C80038 | 0.040 |
| Achromatopsia (no color) | #626262 | 0.177 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #B72B49
#B72B49
oklch(51.9% 0.175 14)
- #007878
#007878
oklch(51.9% 0.089 194.8)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #B72B49, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Rose Red #BE013C ΔE 0.030
- Lipstick Red #C0022F ΔE 0.037
- Ruby #CA0147 ΔE 0.041
- Dull Red #BB3F3F ΔE 0.042
- Light Burgundy #A8415B ΔE 0.042
- Rouge #AB1239 ΔE 0.042
- Raspberry #B00149 ΔE 0.043
- Firebrick #B22222 ΔE 0.046
Use #B72B49 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.