#B72736
Closest named color: Firebrick (#B22222). oklch(51.2% 0.179 21.3), rgb(183, 39, 54).
Aa
White text reads best on this color (6.25:1).
About this color
#B72736 is a medium-dark, vivid red. In OKLCH its lightness is 51%, its chroma 0.179 and its hue 21°. Its hue sits on the warm side of the wheel. The nearest named color is Firebrick (#B22222), ΔE 0.023 away. White text reads best on it, at 6.25:1.
| Hue family | Reds |
| Lightness | medium-dark (51%) |
| Chroma | vivid (0.179) |
| Temperature | warm |
| Nearest name | Firebrick (#B22222) |
| Black text | 3.35:1 |
| White text | 6.25:1 |
Values
| HEX | #B72736 |
| RGB | rgb(183, 39, 54) |
| HSL | hsl(354, 65%, 44%) |
| OKLCH | oklch(51.2% 0.179 21.3) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #B72736 | 6.25:1 | AA | Lc -84.9 | Fine for body text |
| Black text on #B72736 | 3.35:1 | AA large text | Lc 24.4 | Dividers and decoration only |
| #B72736 text on white | 6.25:1 | AA | Lc 79.7 | Fine for body text |
| #B72736 text on black | 3.35:1 | AA large text | Lc -22.2 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.
-
Step 50
50
#FDF3F2
oklch(97.2% 0.011 24.3)
-
Step 100
100
#FAE4E3
oklch(93.6% 0.024 20.7)
-
Step 200
200
#F8CDCB
oklch(88.5% 0.049 21.2)
-
Step 300
300
#F4ABA8
oklch(81% 0.087 21.8)
-
Step 400
400
#EA7A7A
oklch(70.6% 0.139 21.2)
-
Step 500
500
#E05258
oklch(63.1% 0.177 21.3)
-
Step 600
600
#CC2E3E
oklch(55.7% 0.193 21.3)
-
Step 700
700 (this color)
#B72736
oklch(51.2% 0.179 21.3)
-
Step 800
800
#8F1D28
oklch(42.8% 0.149 21.6)
-
Step 900
900
#732025
oklch(37.8% 0.116 21.4)
-
Step 950
950
#441416
oklch(27% 0.074 21.1)
#B72736 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #534D35 | 0.196 |
| Deuteranopia (no green cones) | #776B31 | 0.179 |
| Tritanopia (no blue cones) | #C9002E | 0.037 |
| Achromatopsia (no color) | #606060 | 0.180 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #B72736
#B72736
oklch(51.2% 0.179 21.3)
- #00757B
#00757B
oklch(51.2% 0.087 201.1)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #B72736, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Firebrick #B22222 ΔE 0.023
- Lipstick Red #C0022F ΔE 0.026
- Rose Red #BE013C ΔE 0.030
- Scarlet #BE0119 ΔE 0.031
- Rufous #AE2012 ΔE 0.038
- Dull Red #BB3F3F ΔE 0.038
- Rouge #AB1239 ΔE 0.039
- Brown #A52A2A ΔE 0.039
Use #B72736 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.