#B71738
Closest named color: Rose Red (#BE013C). oklch(50.3% 0.189 18.1), rgb(183, 23, 56).
Aa
White text reads best on this color (6.57:1).
About this color
#B71738 is a medium-dark, vivid red. In OKLCH its lightness is 50%, its chroma 0.189 and its hue 18°. Its hue sits on the warm side of the wheel. The nearest named color is Rose Red (#BE013C), ΔE 0.017 away. White text reads best on it, at 6.57:1.
| Hue family | Reds |
| Lightness | medium-dark (50%) |
| Chroma | vivid (0.189) |
| Temperature | warm |
| Nearest name | Rose Red (#BE013C) |
| Black text | 3.19:1 |
| White text | 6.57:1 |
Values
| HEX | #B71738 |
| RGB | rgb(183, 23, 56) |
| HSL | hsl(348, 78%, 40%) |
| OKLCH | oklch(50.3% 0.189 18.1) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #B71738 | 6.57:1 | AA | Lc -85.8 | Fine for body text |
| Black text on #B71738 | 3.19:1 | AA large text | Lc 23.4 | Dividers and decoration only |
| #B71738 text on white | 6.57:1 | AA | Lc 80.6 | Fine for body text |
| #B71738 text on black | 3.19:1 | AA large text | Lc -21.2 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.
-
Step 50
50
#FEF2F2
oklch(97.1% 0.013 17.4)
-
Step 100
100
#FBE3E3
oklch(93.5% 0.026 17.6)
-
Step 200
200
#F9CCCC
oklch(88.4% 0.051 18.2)
-
Step 300
300
#F6A9AA
oklch(80.9% 0.091 18.4)
-
Step 400
400
#EE777D
oklch(70.8% 0.147 18.4)
-
Step 500
500
#E44C5D
oklch(63.1% 0.187 18)
-
Step 600
600
#CF2343
oklch(55.5% 0.203 18.1)
-
Step 700
700 (this color)
#B71738
oklch(50.3% 0.189 18.1)
-
Step 800
800
#91152C
oklch(42.7% 0.156 18.2)
-
Step 900
900
#751C28
oklch(37.8% 0.122 18)
-
Step 950
950
#451217
oklch(27% 0.078 18.5)
#B71738 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #4C4838 | 0.212 |
| Deuteranopia (no green cones) | #736933 | 0.193 |
| Tritanopia (no blue cones) | #C90027 | 0.039 |
| Achromatopsia (no color) | #5D5D5D | 0.191 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #B71738
#B71738
oklch(50.3% 0.189 18.1)
- #007276
#007276
oklch(50.1% 0.085 199.1)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #B71738, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Rose Red #BE013C ΔE 0.017
- Lipstick Red #C0022F ΔE 0.020
- Rouge #AB1239 ΔE 0.027
- Firebrick #B22222 ΔE 0.030
- Scarlet #BE0119 ΔE 0.031
- Raspberry #B00149 ΔE 0.037
- Ruby #CA0147 ΔE 0.043
- Rufous #AE2012 ΔE 0.043
Use #B71738 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.