#B7074D
Closest named color: Raspberry (#B00149). oklch(50.1% 0.198 8.3), rgb(183, 7, 77).
Aa
White text reads best on this color (6.66:1).
About this color
#B7074D is a medium-dark, vivid red. In OKLCH its lightness is 50%, its chroma 0.198 and its hue 8°. Its hue sits on the warm side of the wheel. The nearest named color is Raspberry (#B00149), ΔE 0.017 away. White text reads best on it, at 6.66:1.
| Hue family | Reds |
| Lightness | medium-dark (50%) |
| Chroma | vivid (0.198) |
| Temperature | warm |
| Nearest name | Raspberry (#B00149) |
| Black text | 3.15:1 |
| White text | 6.66:1 |
Values
| HEX | #B7074D |
| RGB | rgb(183, 7, 77) |
| HSL | hsl(336, 93%, 37%) |
| OKLCH | oklch(50.1% 0.198 8.3) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #B7074D | 6.66:1 | AA | Lc -85.8 | Fine for body text |
| Black text on #B7074D | 3.15:1 | AA large text | Lc 23.5 | Dividers and decoration only |
| #B7074D text on white | 6.66:1 | AA | Lc 80.6 | Fine for body text |
| #B7074D text on black | 3.15:1 | AA large text | Lc -21.3 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.
-
Step 50
50
#FEF2F4
oklch(97.1% 0.013 5.8)
-
Step 100
100
#FCE3E6
oklch(93.7% 0.028 9.4)
-
Step 200
200
#FACBD2
oklch(88.5% 0.054 8.2)
-
Step 300
300
#F7A7B4
oklch(80.9% 0.096 8.8)
-
Step 400
400
#EE738E
oklch(70.6% 0.153 8)
-
Step 500
500
#E54672
oklch(63.1% 0.196 8.3)
-
Step 600
600
#D0175A
oklch(55.6% 0.213 8.5)
-
Step 700
700 (this color)
#B7074D
oklch(50.1% 0.198 8.3)
-
Step 800
800
#920C3D
oklch(42.8% 0.164 8.4)
-
Step 900
900
#751834
oklch(37.7% 0.127 8.3)
-
Step 950
950
#45111F
oklch(27.1% 0.08 8)
#B7074D with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #45474E | 0.224 |
| Deuteranopia (no green cones) | #6F6849 | 0.202 |
| Tritanopia (no blue cones) | #C9002D | 0.057 |
| Achromatopsia (no color) | #5C5C5C | 0.199 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #B7074D
#B7074D
oklch(50.1% 0.198 8.3)
- #00736D
#00736D
oklch(50.1% 0.087 188.5)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #B7074D, closest first.
No curated palette has a color within ΔE 0.04 of #B7074D.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Raspberry #B00149 ΔE 0.017
- Rose Red #BE013C ΔE 0.028
- Rouge #AB1239 ΔE 0.037
- Ruby #CA0147 ΔE 0.041
- Violet Red #A50055 ΔE 0.044
- Lipstick Red #C0022F ΔE 0.045
- Deep Magenta #A0025C ΔE 0.059
- Cranberry #9E003A ΔE 0.059
Use #B7074D in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.