#B7010D

Closest named color: Scarlet (#BE0119). oklch(49% 0.2 27.8), rgb(183, 1, 13).

Aa

White text reads best on this color (6.94:1).

About this color

#B7010D is a medium-dark, vivid red. In OKLCH its lightness is 49%, its chroma 0.200 and its hue 28°. Its hue sits on the warm side of the wheel. The nearest named color is Scarlet (#BE0119), ΔE 0.017 away. White text reads best on it, at 6.94:1.

Hue familyReds
Lightnessmedium-dark (49%)
Chromavivid (0.200)
Temperaturewarm
Nearest nameScarlet (#BE0119)
Black text3.02:1
White text6.94:1

Values

HEX#B7010D
RGBrgb(183, 1, 13)
HSLhsl(356, 99%, 36%)
OKLCHoklch(49% 0.2 27.8)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #B7010D 6.94:1 AA Lc -86.5 Fine for body text
Black text on #B7010D 3.02:1 AA large text Lc 22.7 Dividers and decoration only
#B7010D text on white 6.94:1 AA Lc 81.3 Fine for body text
#B7010D text on black 3.02:1 AA large text Lc -20.5 Dividers and decoration only

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.

  1. Step 50

    50

    #FEF2F1

    oklch(97% 0.013 23.2)

  2. Step 100

    100

    #FCE3E0

    oklch(93.5% 0.028 25.9)

  3. Step 200

    200

    #FBCCC6

    oklch(88.4% 0.054 26.7)

  4. Step 300

    300

    #F9A99E

    oklch(81% 0.097 28)

  5. Step 400

    400

    #F27669

    oklch(70.8% 0.155 27.8)

  6. Step 500

    500

    #E9493F

    oklch(63.1% 0.198 27.8)

  7. Step 600

    600

    #D41B1C

    oklch(55.6% 0.215 27.8)

  8. Step 700

    700 (this color)

    #B7010D

    oklch(49% 0.2 27.8)

  9. Step 800

    800

    #950F10

    oklch(42.8% 0.166 27.8)

  10. Step 900

    900

    #771A16

    oklch(37.7% 0.128 27.7)

  11. Step 950

    950

    #46120E

    oklch(27% 0.081 28.1)

Export this scale for Tailwind in the Tailwind colors tool

#B7010D with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#4C42080.220
Deuteranopia (no green cones)#7466000.196
Tritanopia (no blue cones)#CA000C0.040
Achromatopsia (no color)#5A5A5A0.201

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #B7010D

    #B7010D

    oklch(49% 0.2 27.8)

  • #006D79

    #006D79

    oklch(48.9% 0.084 208)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #B7010D

    #B7010D

    oklch(49% 0.2 27.8)

  • #AF0060

    #AF0060

    oklch(49% 0.2 357.9)

  • #904C00

    #904C00

    oklch(49% 0.117 57.9)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #B7010D

    #B7010D

    oklch(49% 0.2 27.8)

  • #007160

    #007160

    oklch(49.1% 0.091 177.4)

  • #006896

    #006896

    oklch(49.1% 0.108 237.6)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #B7010D

    #B7010D

    oklch(49% 0.2 27.8)

  • #00752B

    #00752B

    oklch(49% 0.143 147.8)

  • #3150CF

    #3150CF

    oklch(49.1% 0.199 267.6)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #B7010D

    #B7010D

    oklch(49% 0.2 27.8)

  • #5C6800

    #5C6800

    oklch(49% 0.113 117.4)

  • #006D79

    #006D79

    oklch(48.9% 0.084 208)

  • #7138C0

    #7138C0

    oklch(49% 0.2 297.7)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #B7010D, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #B7010D in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.