#B70069
Closest named color: Violet Red (#A50055). oklch(50.8% 0.208 356.1), rgb(183, 0, 105).
Aa
White text reads best on this color (6.52:1).
About this color
#B70069 is a medium-dark, vivid red. In OKLCH its lightness is 51%, its chroma 0.208 and its hue 356°. Its hue sits on the warm side of the wheel. The nearest named color is Violet Red (#A50055), ΔE 0.047 away. White text reads best on it, at 6.52:1.
| Hue family | Reds |
| Lightness | medium-dark (51%) |
| Chroma | vivid (0.208) |
| Temperature | warm |
| Nearest name | Violet Red (#A50055) |
| Black text | 3.21:1 |
| White text | 6.52:1 |
Values
| HEX | #B70069 |
| RGB | rgb(183, 0, 105) |
| HSL | hsl(326, 100%, 36%) |
| OKLCH | oklch(50.8% 0.208 356.1) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #B70069 | 6.52:1 | AA | Lc -85.0 | Fine for body text |
| Black text on #B70069 | 3.21:1 | AA large text | Lc 24.2 | Dividers and decoration only |
| #B70069 text on white | 6.52:1 | AA | Lc 79.8 | Fine for body text |
| #B70069 text on black | 3.21:1 | AA large text | Lc -22.0 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.
-
Step 50
50
#FEF2F6
oklch(97.2% 0.014 355)
-
Step 100
100
#FBE2EA
oklch(93.5% 0.029 356.3)
-
Step 200
200
#F9CADA
oklch(88.4% 0.057 355.9)
-
Step 300
300
#F5A5C2
oklch(80.8% 0.101 356.2)
-
Step 400
400
#EC71A4
oklch(70.7% 0.161 355.9)
-
Step 500
500
#E2428D
oklch(63.1% 0.206 356.1)
-
Step 600
600
#CD0B77
oklch(55.6% 0.223 356.1)
-
Step 700
700 (this color)
#B70069
oklch(50.8% 0.208 356.1)
-
Step 800
800
#900452
oklch(42.8% 0.173 356)
-
Step 900
900
#741544
oklch(37.8% 0.135 356)
-
Step 950
950
#440F28
oklch(27% 0.085 355.5)
#B70069 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #3B4A6B | 0.238 |
| Deuteranopia (no green cones) | #696865 | 0.209 |
| Tritanopia (no blue cones) | #C7003C | 0.078 |
| Achromatopsia (no color) | #5E5E5E | 0.210 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #B70069
#B70069
oklch(50.8% 0.208 356.1)
- #007764
#007764
oklch(50.9% 0.095 176.4)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #B70069, closest first.
No curated palette has a color within ΔE 0.04 of #B70069.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Violet Red #A50055 ΔE 0.047
- Raspberry #B00149 ΔE 0.051
- Deep Magenta #A0025C ΔE 0.051
- Medium Violet Red #C71585 ΔE 0.053
- Red Violet #9E0168 ΔE 0.054
- Dark Fuchsia #9D0759 ΔE 0.058
- Ruby #CA0147 ΔE 0.069
- Rose Red #BE013C ΔE 0.071
Use #B70069 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.