#B544AD

Closest named color: Purpley Pink (#C83CB9). oklch(57.8% 0.19 330.6), rgb(181, 68, 173).

Aa

White text reads best on this color (4.77:1).

About this color

#B544AD is a medium-dark, vivid purple. In OKLCH its lightness is 58%, its chroma 0.190 and its hue 331°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Purpley Pink (#C83CB9), ΔE 0.040 away. White text reads best on it, at 4.77:1.

Hue familyPurples
Lightnessmedium-dark (58%)
Chromavivid (0.190)
Temperaturein between
Nearest namePurpley Pink (#C83CB9)
Black text4.39:1
White text4.77:1

Values

HEX#B544AD
RGBrgb(181, 68, 173)
HSLhsl(304, 45%, 49%)
OKLCHoklch(57.8% 0.19 330.6)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #B544AD 4.77:1 AA Lc -77.8 Fine for body text
Black text on #B544AD 4.39:1 AA large text Lc 31.7 Non-text elements, placeholder text
#B544AD text on white 4.77:1 AA Lc 72.4 Content text, not long reading
#B544AD text on black 4.39:1 AA large text Lc -29.3 Dividers and decoration only

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 600.

  1. Step 50

    50

    #FAF3F9

    oklch(97.1% 0.011 330.1)

  2. Step 100

    100

    #F4E4F2

    oklch(93.6% 0.025 329.7)

  3. Step 200

    200

    #ECCEE8

    oklch(88.4% 0.048 330.3)

  4. Step 300

    300

    #E1ADDB

    oklch(80.9% 0.086 330.3)

  5. Step 400

    400

    #D07FC8

    oklch(70.6% 0.137 330.5)

  6. Step 500

    500

    #C25BBA

    oklch(63.1% 0.175 330.4)

  7. Step 600

    600 (this color)

    #B544AD

    oklch(57.8% 0.19 330.6)

  8. Step 700

    700

    #952D8E

    oklch(49.1% 0.178 330.8)

  9. Step 800

    800

    #792773

    oklch(42.6% 0.147 330.9)

  10. Step 900

    900

    #62265D

    oklch(37.7% 0.114 330.9)

  11. Step 950

    950

    #3A1737

    oklch(27.1% 0.073 330.7)

Export this scale for Tailwind in the Tailwind colors tool

#B544AD with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#3C68B00.198
Deuteranopia (no green cones)#6378AA0.171
Tritanopia (no blue cones)#BC50720.103
Achromatopsia (no color)#7272720.192

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #B544AD

    #B544AD

    oklch(57.8% 0.19 330.6)

  • #009245

    #009245

    oklch(57.7% 0.156 150.8)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #B544AD

    #B544AD

    oklch(57.8% 0.19 330.6)

  • #8E56D7

    #8E56D7

    oklch(57.8% 0.191 300.5)

  • #CC3874

    #CC3874

    oklch(57.8% 0.19 0.5)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #B544AD

    #B544AD

    oklch(57.8% 0.19 330.6)

  • #6F8500

    #6F8500

    oklch(57.8% 0.138 120.6)

  • #008E7D

    #008E7D

    oklch(58% 0.105 180.4)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #B544AD

    #B544AD

    oklch(57.8% 0.19 330.6)

  • #947600

    #947600

    oklch(57.8% 0.118 90.9)

  • #00899B

    #00899B

    oklch(57.8% 0.1 210.9)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #B544AD

    #B544AD

    oklch(57.8% 0.19 330.6)

  • #B26300

    #B26300

    oklch(57.8% 0.135 60.3)

  • #009245

    #009245

    oklch(57.7% 0.156 150.8)

  • #0082C1

    #0082C1

    oklch(57.9% 0.134 240.6)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #B544AD, closest first.

No curated palette has a color within ΔE 0.04 of #B544AD.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #B544AD in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.