#B52540
Closest named color: Rose Red (#BE013C). oklch(50.9% 0.178 16.6), rgb(181, 37, 64).
Aa
White text reads best on this color (6.35:1).
About this color
#B52540 is a medium-dark, vivid red. In OKLCH its lightness is 51%, its chroma 0.178 and its hue 17°. Its hue sits on the warm side of the wheel. The nearest named color is Rose Red (#BE013C), ΔE 0.025 away. White text reads best on it, at 6.35:1.
| Hue family | Reds |
| Lightness | medium-dark (51%) |
| Chroma | vivid (0.178) |
| Temperature | warm |
| Nearest name | Rose Red (#BE013C) |
| Black text | 3.30:1 |
| White text | 6.35:1 |
Values
| HEX | #B52540 |
| RGB | rgb(181, 37, 64) |
| HSL | hsl(349, 66%, 43%) |
| OKLCH | oklch(50.9% 0.178 16.6) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #B52540 | 6.35:1 | AA | Lc -85.3 | Fine for body text |
| Black text on #B52540 | 3.30:1 | AA large text | Lc 24.0 | Dividers and decoration only |
| #B52540 text on white | 6.35:1 | AA | Lc 80.1 | Fine for body text |
| #B52540 text on black | 3.30:1 | AA large text | Lc -21.7 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.
-
Step 50
50
#FDF2F3
oklch(97% 0.012 11)
-
Step 100
100
#FAE4E4
oklch(93.7% 0.024 17.6)
-
Step 200
200
#F7CDCE
oklch(88.5% 0.048 16.5)
-
Step 300
300
#F3AAAD
oklch(80.8% 0.086 16.4)
-
Step 400
400
#EA7A82
oklch(70.8% 0.138 16.8)
-
Step 500
500
#DF5163
oklch(63% 0.177 16.3)
-
Step 600
600
#CB2D4A
oklch(55.6% 0.192 16.5)
-
Step 700
700 (this color)
#B52540
oklch(50.9% 0.178 16.6)
-
Step 800
800
#8E1C31
oklch(42.7% 0.148 16.6)
-
Step 900
900
#72202B
oklch(37.7% 0.114 17)
-
Step 950
950
#431419
oklch(26.9% 0.073 17.1)
#B52540 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #504C40 | 0.197 |
| Deuteranopia (no green cones) | #746A3C | 0.180 |
| Tritanopia (no blue cones) | #C70031 | 0.038 |
| Achromatopsia (no color) | #5F5F5F | 0.180 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #B52540
#B52540
oklch(50.9% 0.178 16.6)
- #007576
#007576
oklch(51% 0.087 195.8)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #B52540, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Rose Red #BE013C ΔE 0.025
- Lipstick Red #C0022F ΔE 0.030
- Rouge #AB1239 ΔE 0.032
- Firebrick #B22222 ΔE 0.034
- Raspberry #B00149 ΔE 0.039
- Scarlet #BE0119 ΔE 0.041
- Brown #A52A2A ΔE 0.043
- Ruby #CA0147 ΔE 0.044
Use #B52540 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.