#B44A96
Closest named color: Light Plum (#9D5783). oklch(57.3% 0.163 340), rgb(180, 74, 150).
Aa
White text reads best on this color (4.81:1).
About this color
#B44A96 is a medium-dark, vivid pink. In OKLCH its lightness is 57%, its chroma 0.163 and its hue 340°. Its hue sits on the warm side of the wheel. The nearest named color is Light Plum (#9D5783), ΔE 0.059 away. White text reads best on it, at 4.81:1.
| Hue family | Pinks |
| Lightness | medium-dark (57%) |
| Chroma | vivid (0.163) |
| Temperature | warm |
| Nearest name | Light Plum (#9D5783) |
| Black text | 4.36:1 |
| White text | 4.81:1 |
Values
| HEX | #B44A96 |
| RGB | rgb(180, 74, 150) |
| HSL | hsl(317, 42%, 50%) |
| OKLCH | oklch(57.3% 0.163 340) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #B44A96 | 4.81:1 | AA | Lc -78.2 | Fine for body text |
| Black text on #B44A96 | 4.36:1 | AA large text | Lc 31.3 | Non-text elements, placeholder text |
| #B44A96 text on white | 4.81:1 | AA | Lc 72.8 | Content text, not long reading |
| #B44A96 text on black | 4.36:1 | AA large text | Lc -28.9 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 600.
-
Step 50
50
#FAF3F7
oklch(97.1% 0.009 341.8)
-
Step 100
100
#F4E5EE
oklch(93.6% 0.02 340.7)
-
Step 200
200
#EDCFE2
oklch(88.5% 0.042 339.7)
-
Step 300
300
#E2AFD0
oklch(81% 0.073 339.9)
-
Step 400
400
#D183B8
oklch(70.8% 0.117 339.7)
-
Step 500
500
#C361A6
oklch(63.1% 0.15 339.8)
-
Step 600
600 (this color)
#B44A96
oklch(57.3% 0.163 340)
-
Step 700
700
#95357B
oklch(49% 0.152 339.9)
-
Step 800
800
#792D64
oklch(42.6% 0.126 339.9)
-
Step 900
900
#622952
oklch(37.6% 0.099 339.5)
-
Step 950
950
#3A1930
oklch(27.1% 0.062 340)
#B44A96 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #4F6798 | 0.174 |
| Deuteranopia (no green cones) | #6E7893 | 0.155 |
| Tritanopia (no blue cones) | #BE4C69 | 0.075 |
| Achromatopsia (no color) | #727272 | 0.165 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #B44A96
#B44A96
oklch(57.3% 0.163 340)
- #008F5D
#008F5D
oklch(57.4% 0.13 160)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #B44A96, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Light Plum #9D5783 ΔE 0.059
- Medium Violet Red #C71585 ΔE 0.069
- Purpley Pink #C83CB9 ΔE 0.070
- Pinky Purple #C94CBE ΔE 0.071
- Dark Pink #CB416B ΔE 0.078
- Purply #983FB2 ΔE 0.081
- Deep Rose #C74767 ΔE 0.081
- Amethyst #9B5FC0 ΔE 0.082
Use #B44A96 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.