#B44590
Closest named color: Light Plum (#9D5783). oklch(56.4% 0.167 342.4), rgb(180, 69, 144).
Aa
White text reads best on this color (5.00:1).
About this color
#B44590 is a medium-dark, vivid pink. In OKLCH its lightness is 56%, its chroma 0.167 and its hue 342°. Its hue sits on the warm side of the wheel. The nearest named color is Light Plum (#9D5783), ΔE 0.060 away. White text reads best on it, at 5.00:1.
| Hue family | Pinks |
| Lightness | medium-dark (56%) |
| Chroma | vivid (0.167) |
| Temperature | warm |
| Nearest name | Light Plum (#9D5783) |
| Black text | 4.19:1 |
| White text | 5.00:1 |
Values
| HEX | #B44590 |
| RGB | rgb(180, 69, 144) |
| HSL | hsl(319, 45%, 49%) |
| OKLCH | oklch(56.4% 0.167 342.4) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #B44590 | 5.00:1 | AA | Lc -79.3 | Fine for body text |
| Black text on #B44590 | 4.19:1 | AA large text | Lc 30.2 | Non-text elements, placeholder text |
| #B44590 text on white | 5.00:1 | AA | Lc 73.9 | Content text, not long reading |
| #B44590 text on black | 4.19:1 | AA large text | Lc -27.8 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 600.
-
Step 50
50
#FBF3F7
oklch(97.1% 0.01 345.4)
-
Step 100
100
#F5E4EE
oklch(93.5% 0.023 341.3)
-
Step 200
200
#EECFE1
oklch(88.6% 0.042 342.2)
-
Step 300
300
#E4AECE
oklch(81% 0.075 342.6)
-
Step 400
400
#D481B5
oklch(70.7% 0.121 342.5)
-
Step 500
500
#C65FA2
oklch(63.1% 0.153 342.7)
-
Step 600
600 (this color)
#B44590
oklch(56.4% 0.167 342.4)
-
Step 700
700
#983378
oklch(49.1% 0.155 342.5)
-
Step 800
800
#7C2C62
oklch(42.8% 0.128 342.6)
-
Step 900
900
#642850
oklch(37.7% 0.101 342.3)
-
Step 950
950
#3B182F
oklch(27% 0.065 342.2)
#B44590 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #4D6492 | 0.180 |
| Deuteranopia (no green cones) | #6E768D | 0.159 |
| Tritanopia (no blue cones) | #BF4664 | 0.073 |
| Achromatopsia (no color) | #6F6F6F | 0.168 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #B44590
#B44590
oklch(56.4% 0.167 342.4)
- #008B60
#008B60
oklch(56.3% 0.122 162.8)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #B44590, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Light Plum #9D5783 ΔE 0.060
- Medium Violet Red #C71585 ΔE 0.061
- Dark Pink #CB416B ΔE 0.073
- Purpley Pink #C83CB9 ΔE 0.075
- Deep Rose #C74767 ΔE 0.077
- Pinky Purple #C94CBE ΔE 0.079
- Dark Rose #B5485D ΔE 0.081
- Warm Purple #952E8F ΔE 0.081
Use #B44590 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.