#B44181
Closest named color: Light Plum (#9D5783). oklch(55.4% 0.163 349.3), rgb(180, 65, 129).
Aa
White text reads best on this color (5.23:1).
About this color
#B44181 is a medium-dark, vivid red. In OKLCH its lightness is 55%, its chroma 0.163 and its hue 349°. Its hue sits on the warm side of the wheel. The nearest named color is Light Plum (#9D5783), ΔE 0.057 away. White text reads best on it, at 5.23:1.
| Hue family | Reds |
| Lightness | medium-dark (55%) |
| Chroma | vivid (0.163) |
| Temperature | warm |
| Nearest name | Light Plum (#9D5783) |
| Black text | 4.01:1 |
| White text | 5.23:1 |
Values
| HEX | #B44181 |
| RGB | rgb(180, 65, 129) |
| HSL | hsl(327, 47%, 48%) |
| OKLCH | oklch(55.4% 0.163 349.3) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #B44181 | 5.23:1 | AA | Lc -80.6 | Fine for body text |
| Black text on #B44181 | 4.01:1 | AA large text | Lc 28.9 | Dividers and decoration only |
| #B44181 text on white | 5.23:1 | AA | Lc 75.2 | Fine for body text |
| #B44181 text on black | 4.01:1 | AA large text | Lc -26.5 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 600.
-
Step 50
50
#FBF3F6
oklch(97.1% 0.009 352.4)
-
Step 100
100
#F6E4EC
oklch(93.6% 0.022 348.8)
-
Step 200
200
#EFCFDD
oklch(88.5% 0.04 349.7)
-
Step 300
300
#E6AEC8
oklch(81% 0.073 349.3)
-
Step 400
400
#D781AC
oklch(70.7% 0.118 349.2)
-
Step 500
500
#CA5E97
oklch(63.1% 0.151 349.4)
-
Step 600
600 (this color)
#B44181
oklch(55.4% 0.163 349.3)
-
Step 700
700
#9B336E
oklch(49.1% 0.151 349.1)
-
Step 800
800
#7E2B59
oklch(42.6% 0.126 349.4)
-
Step 900
900
#662849
oklch(37.7% 0.098 349.7)
-
Step 950
950
#3C182B
oklch(27% 0.063 349.2)
#B44181 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #505F83 | 0.179 |
| Deuteranopia (no green cones) | #70747E | 0.162 |
| Tritanopia (no blue cones) | #C03C5B | 0.062 |
| Achromatopsia (no color) | #6C6C6C | 0.165 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #B44181
#B44181
oklch(55.4% 0.163 349.3)
- #008768
#008768
oklch(55.4% 0.11 169.4)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #B44181, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Light Plum #9D5783 ΔE 0.057
- Medium Violet Red #C71585 ΔE 0.058
- Dark Pink #CB416B ΔE 0.058
- Deep Rose #C74767 ΔE 0.062
- Dark Rose #B5485D ΔE 0.062
- Light Burgundy #A8415B ΔE 0.063
- Light Maroon #A24857 ΔE 0.077
- Light Eggplant #894585 ΔE 0.083
Use #B44181 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.