#B43DAD

Closest named color: Purpley Pink (#C83CB9). oklch(57% 0.199 330.3), rgb(180, 61, 173).

Aa

White text reads best on this color (4.98:1).

About this color

#B43DAD is a medium-dark, vivid purple. In OKLCH its lightness is 57%, its chroma 0.199 and its hue 330°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Purpley Pink (#C83CB9), ΔE 0.041 away. White text reads best on it, at 4.98:1.

Hue familyPurples
Lightnessmedium-dark (57%)
Chromavivid (0.199)
Temperaturein between
Nearest namePurpley Pink (#C83CB9)
Black text4.21:1
White text4.98:1

Values

HEX#B43DAD
RGBrgb(180, 61, 173)
HSLhsl(304, 49%, 47%)
OKLCHoklch(57% 0.199 330.3)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #B43DAD 4.98:1 AA Lc -79.0 Fine for body text
Black text on #B43DAD 4.21:1 AA large text Lc 30.5 Non-text elements, placeholder text
#B43DAD text on white 4.98:1 AA Lc 73.6 Content text, not long reading
#B43DAD text on black 4.21:1 AA large text Lc -28.1 Dividers and decoration only

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 600.

  1. Step 50

    50

    #FAF3F9

    oklch(97.1% 0.011 330.1)

  2. Step 100

    100

    #F4E4F2

    oklch(93.6% 0.025 329.7)

  3. Step 200

    200

    #EDCEE9

    oklch(88.5% 0.05 330.2)

  4. Step 300

    300

    #E2ACDC

    oklch(80.9% 0.089 330.1)

  5. Step 400

    400

    #D27DCA

    oklch(70.6% 0.143 330.4)

  6. Step 500

    500

    #C458BD

    oklch(63.1% 0.184 330)

  7. Step 600

    600 (this color)

    #B43DAD

    oklch(57% 0.199 330.3)

  8. Step 700

    700

    #972991

    oklch(49.2% 0.186 330.3)

  9. Step 800

    800

    #7A2475

    oklch(42.6% 0.153 330.3)

  10. Step 900

    900

    #63245F

    oklch(37.7% 0.12 330.2)

  11. Step 950

    950

    #3A1638

    oklch(27% 0.076 329.6)

Export this scale for Tailwind in the Tailwind colors tool

#B43DAD with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#3365B00.210
Deuteranopia (no green cones)#5E75AA0.180
Tritanopia (no blue cones)#BB4A700.107
Achromatopsia (no color)#7070700.201

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #B43DAD

    #B43DAD

    oklch(57% 0.199 330.3)

  • #008F42

    #008F42

    oklch(56.8% 0.155 150.4)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #B43DAD

    #B43DAD

    oklch(57% 0.199 330.3)

  • #8C51D8

    #8C51D8

    oklch(57% 0.199 300.3)

  • #CC2E72

    #CC2E72

    oklch(56.9% 0.199 0.1)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #B43DAD

    #B43DAD

    oklch(57% 0.199 330.3)

  • #6D8200

    #6D8200

    oklch(56.9% 0.136 120.3)

  • #008B7A

    #008B7A

    oklch(57.1% 0.103 180.2)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #B43DAD

    #B43DAD

    oklch(57% 0.199 330.3)

  • #927300

    #927300

    oklch(57% 0.116 89.9)

  • #008697

    #008697

    oklch(56.8% 0.098 210.3)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #B43DAD

    #B43DAD

    oklch(57% 0.199 330.3)

  • #AE6100

    #AE6100

    oklch(56.9% 0.133 60.6)

  • #008F42

    #008F42

    oklch(56.8% 0.155 150.4)

  • #007FBC

    #007FBC

    oklch(56.9% 0.131 240.3)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #B43DAD, closest first.

No curated palette has a color within ΔE 0.04 of #B43DAD.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #B43DAD in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.