#B43991
Closest named color: Medium Violet Red (#C71585). oklch(55.2% 0.184 341.2), rgb(180, 57, 145).
Aa
White text reads best on this color (5.33:1).
About this color
#B43991 is a medium-dark, vivid pink. In OKLCH its lightness is 55%, its chroma 0.184 and its hue 341°. Its hue sits on the warm side of the wheel. The nearest named color is Medium Violet Red (#C71585), ΔE 0.048 away. White text reads best on it, at 5.33:1.
| Hue family | Pinks |
| Lightness | medium-dark (55%) |
| Chroma | vivid (0.184) |
| Temperature | warm |
| Nearest name | Medium Violet Red (#C71585) |
| Black text | 3.93:1 |
| White text | 5.33:1 |
Values
| HEX | #B43991 |
| RGB | rgb(180, 57, 145) |
| HSL | hsl(317, 52%, 46%) |
| OKLCH | oklch(55.2% 0.184 341.2) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #B43991 | 5.33:1 | AA | Lc -81.0 | Fine for body text |
| Black text on #B43991 | 3.93:1 | AA large text | Lc 28.5 | Dividers and decoration only |
| #B43991 text on white | 5.33:1 | AA | Lc 75.6 | Fine for body text |
| #B43991 text on black | 3.93:1 | AA large text | Lc -26.1 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 600.
-
Step 50
50
#FBF3F8
oklch(97.2% 0.011 339.3)
-
Step 100
100
#F6E4EF
oklch(93.6% 0.024 340.3)
-
Step 200
200
#EFCEE2
oklch(88.5% 0.045 341.1)
-
Step 300
300
#E6ACD0
oklch(80.9% 0.082 341.4)
-
Step 400
400
#D77EB9
oklch(70.7% 0.132 340.9)
-
Step 500
500
#CA59A7
oklch(63% 0.169 341.1)
-
Step 600
600 (this color)
#B43991
oklch(55.2% 0.184 341.2)
-
Step 700
700
#9C2B7D
oklch(49.1% 0.172 341)
-
Step 800
800
#7F2665
oklch(42.8% 0.142 341.5)
-
Step 900
900
#662553
oklch(37.7% 0.11 340.7)
-
Step 950
950
#3C1630
oklch(26.9% 0.07 341.3)
#B43991 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #425E94 | 0.200 |
| Deuteranopia (no green cones) | #68728E | 0.175 |
| Tritanopia (no blue cones) | #BF3B60 | 0.083 |
| Achromatopsia (no color) | #6B6B6B | 0.186 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #B43991
#B43991
oklch(55.2% 0.184 341.2)
- #00875A
#00875A
oklch(55.1% 0.122 161.2)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #B43991, closest first.
No curated palette has a color within ΔE 0.04 of #B43991.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Medium Violet Red #C71585 ΔE 0.048
- Warm Purple #952E8F ΔE 0.069
- Purpley Pink #C83CB9 ΔE 0.071
- Light Plum #9D5783 ΔE 0.076
- Purply #983FB2 ΔE 0.077
- Pinky Purple #C94CBE ΔE 0.082
- Dark Pink #CB416B ΔE 0.084
- Light Eggplant #894585 ΔE 0.085
Use #B43991 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.