#B43107
Closest named color: Rusty Red (#AF2F0D). oklch(51.2% 0.174 35.4), rgb(180, 49, 7).
Aa
White text reads best on this color (6.20:1).
About this color
#B43107 is a medium-dark, vivid red. In OKLCH its lightness is 51%, its chroma 0.174 and its hue 35°. Its hue sits on the warm side of the wheel. The nearest named color is Rusty Red (#AF2F0D), ΔE 0.012 away. White text reads best on it, at 6.20:1.
| Hue family | Reds |
| Lightness | medium-dark (51%) |
| Chroma | vivid (0.174) |
| Temperature | warm |
| Nearest name | Rusty Red (#AF2F0D) |
| Black text | 3.38:1 |
| White text | 6.20:1 |
Values
| HEX | #B43107 |
| RGB | rgb(180, 49, 7) |
| HSL | hsl(15, 93%, 37%) |
| OKLCH | oklch(51.2% 0.174 35.4) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #B43107 | 6.20:1 | AA | Lc -84.8 | Fine for body text |
| Black text on #B43107 | 3.38:1 | AA large text | Lc 24.5 | Dividers and decoration only |
| #B43107 text on white | 6.20:1 | AA | Lc 79.6 | Fine for body text |
| #B43107 text on black | 3.38:1 | AA large text | Lc -22.2 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.
-
Step 50
50
#FDF3F0
oklch(97.1% 0.012 37.4)
-
Step 100
100
#FAE5DF
oklch(93.7% 0.025 36.5)
-
Step 200
200
#F6CFC5
oklch(88.5% 0.046 34.7)
-
Step 300
300
#F1AE9C
oklch(80.9% 0.083 35.6)
-
Step 400
400
#E77F65
oklch(70.6% 0.134 35)
-
Step 500
500
#DD5A38
oklch(63.1% 0.172 35.5)
-
Step 600
600
#C8390D
oklch(55.5% 0.186 35.4)
-
Step 700
700 (this color)
#B43107
oklch(51.2% 0.174 35.4)
-
Step 800
800
#8C2505
oklch(42.6% 0.143 35.6)
-
Step 900
900
#712511
oklch(37.8% 0.112 35.4)
-
Step 950
950
#42170C
oklch(27% 0.07 35.4)
#B43107 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #5A4E00 | 0.179 |
| Deuteranopia (no green cones) | #7A6C00 | 0.162 |
| Tritanopia (no blue cones) | #C7002B | 0.059 |
| Achromatopsia (no color) | #616161 | 0.175 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #B43107
#B43107
oklch(51.2% 0.174 35.4)
- #007387
#007387
oklch(51.1% 0.091 215.4)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #B43107, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Rusty Red #AF2F0D ΔE 0.012
- Rust Red #AA2704 ΔE 0.028
- Sinopia #BB3E03 ΔE 0.029
- Rufous #AE2012 ΔE 0.030
- Firebrick #B22222 ΔE 0.031
- Russet #A13905 ΔE 0.038
- Brick #A03623 ΔE 0.041
- Brown #A52A2A ΔE 0.044
Use #B43107 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.