#B41C78

Closest named color: Medium Violet Red (#C71585). oklch(51.8% 0.199 350.1), rgb(180, 28, 120).

Aa

White text reads best on this color (6.21:1).

About this color

#B41C78 is a medium-dark, vivid red. In OKLCH its lightness is 52%, its chroma 0.199 and its hue 350°. Its hue sits on the warm side of the wheel. The nearest named color is Medium Violet Red (#C71585), ΔE 0.042 away. White text reads best on it, at 6.21:1.

Hue familyReds
Lightnessmedium-dark (52%)
Chromavivid (0.199)
Temperaturewarm
Nearest nameMedium Violet Red (#C71585)
Black text3.37:1
White text6.21:1

Values

HEX#B41C78
RGBrgb(180, 28, 120)
HSLhsl(324, 73%, 41%)
OKLCHoklch(51.8% 0.199 350.1)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #B41C78 6.21:1 AA Lc -84.5 Fine for body text
Black text on #B41C78 3.37:1 AA large text Lc 24.7 Dividers and decoration only
#B41C78 text on white 6.21:1 AA Lc 79.3 Fine for body text
#B41C78 text on black 3.37:1 AA large text Lc -22.5 Dividers and decoration only

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.

  1. Step 50

    50

    #FDF2F7

    oklch(97.1% 0.013 347.9)

  2. Step 100

    100

    #F9E3EC

    oklch(93.6% 0.027 350.9)

  3. Step 200

    200

    #F6CBDE

    oklch(88.4% 0.054 349.9)

  4. Step 300

    300

    #F1A7C9

    oklch(80.9% 0.097 350.3)

  5. Step 400

    400

    #E674AE

    oklch(70.7% 0.155 350)

  6. Step 500

    500

    #DB499A

    oklch(63.1% 0.198 350)

  7. Step 600

    600

    #C61F84

    oklch(55.6% 0.215 350.2)

  8. Step 700

    700 (this color)

    #B41C78

    oklch(51.8% 0.199 350.1)

  9. Step 800

    800

    #8B125B

    oklch(42.8% 0.165 350.4)

  10. Step 900

    900

    #701A4B

    oklch(37.8% 0.129 350.2)

  11. Step 950

    950

    #42112C

    oklch(27% 0.082 350)

Export this scale for Tailwind in the Tailwind colors tool

#B41C78 with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#3B507A0.225
Deuteranopia (no green cones)#676A750.196
Tritanopia (no blue cones)#C209490.077
Achromatopsia (no color)#6161610.201

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #B41C78

    #B41C78

    oklch(51.8% 0.199 350.1)

  • #007B5F

    #007B5F

    oklch(51.8% 0.103 169.8)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #B41C78

    #B41C78

    oklch(51.8% 0.199 350.1)

  • #9832AD

    #9832AD

    oklch(51.9% 0.199 320.2)

  • #C11334

    #C11334

    oklch(51.9% 0.2 20.1)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #B41C78

    #B41C78

    oklch(51.8% 0.199 350.1)

  • #237E00

    #237E00

    oklch(51.9% 0.168 140.1)

  • #00777C

    #00777C

    oklch(51.7% 0.088 199.9)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #B41C78

    #B41C78

    oklch(51.8% 0.199 350.1)

  • #6D6D00

    #6D6D00

    oklch(51.8% 0.113 109.8)

  • #007298

    #007298

    oklch(51.7% 0.103 230.3)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #B41C78

    #B41C78

    oklch(51.8% 0.199 350.1)

  • #886000

    #886000

    oklch(51.8% 0.107 80.2)

  • #007B5F

    #007B5F

    oklch(51.8% 0.103 169.8)

  • #105FD8

    #105FD8

    oklch(51.8% 0.199 260)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #B41C78, closest first.

No curated palette has a color within ΔE 0.04 of #B41C78.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #B41C78 in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.