#B41972

Closest named color: Medium Violet Red (#C71585). oklch(51.4% 0.199 352.5), rgb(180, 25, 114).

Aa

White text reads best on this color (6.32:1).

About this color

#B41972 is a medium-dark, vivid red. In OKLCH its lightness is 51%, its chroma 0.199 and its hue 352°. Its hue sits on the warm side of the wheel. The nearest named color is Medium Violet Red (#C71585), ΔE 0.046 away. White text reads best on it, at 6.32:1.

Hue familyReds
Lightnessmedium-dark (51%)
Chromavivid (0.199)
Temperaturewarm
Nearest nameMedium Violet Red (#C71585)
Black text3.32:1
White text6.32:1

Values

HEX#B41972
RGBrgb(180, 25, 114)
HSLhsl(326, 76%, 40%)
OKLCHoklch(51.4% 0.199 352.5)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #B41972 6.32:1 AA Lc -84.9 Fine for body text
Black text on #B41972 3.32:1 AA large text Lc 24.4 Dividers and decoration only
#B41972 text on white 6.32:1 AA Lc 79.7 Fine for body text
#B41972 text on black 3.32:1 AA large text Lc -22.1 Dividers and decoration only

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.

  1. Step 50

    50

    #FDF2F6

    oklch(97.1% 0.013 353.1)

  2. Step 100

    100

    #FAE3EC

    oklch(93.7% 0.028 352)

  3. Step 200

    200

    #F7CBDC

    oklch(88.5% 0.054 353.1)

  4. Step 300

    300

    #F2A7C6

    oklch(80.9% 0.096 353)

  5. Step 400

    400

    #E774AA

    oklch(70.7% 0.154 352.3)

  6. Step 500

    500

    #DC4995

    oklch(63.1% 0.196 352.3)

  7. Step 600

    600

    #C71E7F

    oklch(55.5% 0.214 352.4)

  8. Step 700

    700 (this color)

    #B41972

    oklch(51.4% 0.199 352.5)

  9. Step 800

    800

    #8C1157

    oklch(42.7% 0.165 352.8)

  10. Step 900

    900

    #701A48

    oklch(37.7% 0.128 352.3)

  11. Step 950

    950

    #42112A

    oklch(26.9% 0.081 352.4)

Export this scale for Tailwind in the Tailwind colors tool

#B41972 with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#3C4E740.226
Deuteranopia (no green cones)#68696F0.196
Tritanopia (no blue cones)#C200450.073
Achromatopsia (no color)#6060600.200

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #B41972

    #B41972

    oklch(51.4% 0.199 352.5)

  • #007961

    #007961

    oklch(51.3% 0.099 172.5)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #B41972

    #B41972

    oklch(51.4% 0.199 352.5)

  • #992FA8

    #992FA8

    oklch(51.4% 0.199 322.4)

  • #BF132C

    #BF132C

    oklch(51.4% 0.199 22.5)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #B41972

    #B41972

    oklch(51.4% 0.199 352.5)

  • #007E00

    #007E00

    oklch(51.4% 0.175 142.5)

  • #00767D

    #00767D

    oklch(51.5% 0.088 202.1)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #B41972

    #B41972

    oklch(51.4% 0.199 352.5)

  • #696D00

    #696D00

    oklch(51.4% 0.114 112.3)

  • #007199

    #007199

    oklch(51.5% 0.105 231.9)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #B41972

    #B41972

    oklch(51.4% 0.199 352.5)

  • #856000

    #856000

    oklch(51.4% 0.106 82.2)

  • #007961

    #007961

    oklch(51.3% 0.099 172.5)

  • #215CD7

    #215CD7

    oklch(51.5% 0.199 262.5)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #B41972, closest first.

No curated palette has a color within ΔE 0.04 of #B41972.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #B41972 in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.