#B41510
Closest named color: Rufous (#AE2012). oklch(49.1% 0.191 28.9), rgb(180, 21, 16).
Aa
White text reads best on this color (6.87:1).
About this color
#B41510 is a medium-dark, vivid red. In OKLCH its lightness is 49%, its chroma 0.191 and its hue 29°. Its hue sits on the warm side of the wheel. The nearest named color is Rufous (#AE2012), ΔE 0.013 away. White text reads best on it, at 6.87:1.
| Hue family | Reds |
| Lightness | medium-dark (49%) |
| Chroma | vivid (0.191) |
| Temperature | warm |
| Nearest name | Rufous (#AE2012) |
| Black text | 3.05:1 |
| White text | 6.87:1 |
Values
| HEX | #B41510 |
| RGB | rgb(180, 21, 16) |
| HSL | hsl(2, 84%, 38%) |
| OKLCH | oklch(49.1% 0.191 28.9) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #B41510 | 6.87:1 | AA | Lc -86.8 | Fine for body text |
| Black text on #B41510 | 3.05:1 | AA large text | Lc 22.4 | Dividers and decoration only |
| #B41510 text on white | 6.87:1 | AA | Lc 81.7 | Fine for body text |
| #B41510 text on black | 3.05:1 | AA large text | Lc -20.2 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.
-
Step 50
50
#FEF3F1
oklch(97.2% 0.012 29.9)
-
Step 100
100
#FBE4E0
oklch(93.6% 0.026 29.4)
-
Step 200
200
#F9CDC6
oklch(88.4% 0.051 28.7)
-
Step 300
300
#F6AA9F
oklch(80.8% 0.092 28.4)
-
Step 400
400
#EE796A
oklch(70.7% 0.147 28.8)
-
Step 500
500
#E54F41
oklch(63.1% 0.188 28.8)
-
Step 600
600
#D0271E
oklch(55.5% 0.205 28.9)
-
Step 700
700 (this color)
#B41510
oklch(49.1% 0.191 28.9)
-
Step 800
800
#921812
oklch(42.7% 0.158 28.8)
-
Step 900
900
#751E16
oklch(37.7% 0.122 29.3)
-
Step 950
950
#45130E
oklch(26.9% 0.078 28.9)
#B41510 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #4E450B | 0.208 |
| Deuteranopia (no green cones) | #736600 | 0.187 |
| Tritanopia (no blue cones) | #C70018 | 0.039 |
| Achromatopsia (no color) | #5A5A5A | 0.192 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #B41510
#B41510
oklch(49.1% 0.191 28.9)
- #006E7A
#006E7A
oklch(49.2% 0.085 207.9)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #B41510, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Rufous #AE2012 ΔE 0.013
- Firebrick #B22222 ΔE 0.014
- Scarlet #BE0119 ΔE 0.022
- Rust Red #AA2704 ΔE 0.026
- Rusty Red #AF2F0D ΔE 0.029
- Brown #A52A2A ΔE 0.034
- Lipstick Red #C0022F ΔE 0.038
- Burnt Red #9F2305 ΔE 0.044
Use #B41510 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.