#B41440
Closest named color: Rose Red (#BE013C). oklch(49.7% 0.189 14.2), rgb(180, 20, 64).
Aa
White text reads best on this color (6.74:1).
About this color
#B41440 is a medium-dark, vivid red. In OKLCH its lightness is 50%, its chroma 0.189 and its hue 14°. Its hue sits on the warm side of the wheel. The nearest named color is Rose Red (#BE013C), ΔE 0.020 away. White text reads best on it, at 6.74:1.
| Hue family | Reds |
| Lightness | medium-dark (50%) |
| Chroma | vivid (0.189) |
| Temperature | warm |
| Nearest name | Rose Red (#BE013C) |
| Black text | 3.11:1 |
| White text | 6.74:1 |
Values
| HEX | #B41440 |
| RGB | rgb(180, 20, 64) |
| HSL | hsl(344, 80%, 39%) |
| OKLCH | oklch(49.7% 0.189 14.2) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #B41440 | 6.74:1 | AA | Lc -86.4 | Fine for body text |
| Black text on #B41440 | 3.11:1 | AA large text | Lc 22.8 | Dividers and decoration only |
| #B41440 text on white | 6.74:1 | AA | Lc 81.3 | Fine for body text |
| #B41440 text on black | 3.11:1 | AA large text | Lc -20.6 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.
-
Step 50
50
#FEF2F3
oklch(97.1% 0.013 11.5)
-
Step 100
100
#FBE3E4
oklch(93.6% 0.026 14.7)
-
Step 200
200
#F9CCCF
oklch(88.5% 0.051 13.7)
-
Step 300
300
#F6A9AE
oklch(81% 0.091 15)
-
Step 400
400
#ED7684
oklch(70.7% 0.147 14.2)
-
Step 500
500
#E34C66
oklch(63.1% 0.186 14.2)
-
Step 600
600
#CE234D
oklch(55.5% 0.203 14.3)
-
Step 700
700 (this color)
#B41440
oklch(49.7% 0.189 14.2)
-
Step 800
800
#901534
oklch(42.6% 0.156 13.9)
-
Step 900
900
#741C2D
oklch(37.7% 0.121 14.3)
-
Step 950
950
#44121B
oklch(26.9% 0.077 13.3)
#B41440 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #494740 | 0.212 |
| Deuteranopia (no green cones) | #70673C | 0.193 |
| Tritanopia (no blue cones) | #C60029 | 0.044 |
| Achromatopsia (no color) | #5B5B5B | 0.190 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #B41440
#B41440
oklch(49.7% 0.189 14.2)
- #007171
#007171
oklch(49.7% 0.085 194.8)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #B41440, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Rose Red #BE013C ΔE 0.020
- Rouge #AB1239 ΔE 0.021
- Raspberry #B00149 ΔE 0.023
- Lipstick Red #C0022F ΔE 0.031
- Firebrick #B22222 ΔE 0.041
- Scarlet #BE0119 ΔE 0.044
- Ruby #CA0147 ΔE 0.045
- Brown #A52A2A ΔE 0.048
Use #B41440 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.