#B41001
Closest named color: Rufous (#AE2012). oklch(48.8% 0.194 30.3), rgb(180, 16, 1).
Aa
White text reads best on this color (6.96:1).
About this color
#B41001 is a medium-dark, vivid red. In OKLCH its lightness is 49%, its chroma 0.194 and its hue 30°. Its hue sits on the warm side of the wheel. The nearest named color is Rufous (#AE2012), ΔE 0.015 away. White text reads best on it, at 6.96:1.
| Hue family | Reds |
| Lightness | medium-dark (49%) |
| Chroma | vivid (0.194) |
| Temperature | warm |
| Nearest name | Rufous (#AE2012) |
| Black text | 3.01:1 |
| White text | 6.96:1 |
Values
| HEX | #B41001 |
| RGB | rgb(180, 16, 1) |
| HSL | hsl(5, 99%, 35%) |
| OKLCH | oklch(48.8% 0.194 30.3) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #B41001 | 6.96:1 | AA | Lc -86.9 | Fine for body text |
| Black text on #B41001 | 3.01:1 | AA large text | Lc 22.2 | Dividers and decoration only |
| #B41001 text on white | 6.96:1 | AA | Lc 81.8 | Fine for body text |
| #B41001 text on black | 3.01:1 | AA large text | Lc -20.0 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.
-
Step 50
50
#FEF3F0
oklch(97.2% 0.013 35.7)
-
Step 100
100
#FCE4DF
oklch(93.7% 0.027 31.7)
-
Step 200
200
#FACDC5
oklch(88.5% 0.052 29.9)
-
Step 300
300
#F7AA9D
oklch(80.9% 0.093 29.9)
-
Step 400
400
#EF7866
oklch(70.6% 0.15 30.1)
-
Step 500
500
#E64E3B
oklch(63.1% 0.191 30.3)
-
Step 600
600
#D22514
oklch(55.7% 0.209 30.2)
-
Step 700
700 (this color)
#B41001
oklch(48.8% 0.194 30.3)
-
Step 800
800
#93160A
oklch(42.7% 0.161 30.2)
-
Step 900
900
#761D13
oklch(37.7% 0.125 30.2)
-
Step 950
950
#46130C
oklch(27.1% 0.08 30.7)
#B41001 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #4D4300 | 0.211 |
| Deuteranopia (no green cones) | #736500 | 0.186 |
| Tritanopia (no blue cones) | #C70012 | 0.040 |
| Achromatopsia (no color) | #595959 | 0.195 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #B41001
#B41001
oklch(48.8% 0.194 30.3)
- #006D7B
#006D7B
oklch(49% 0.085 210.2)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #B41001, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Rufous #AE2012 ΔE 0.015
- Firebrick #B22222 ΔE 0.020
- Scarlet #BE0119 ΔE 0.025
- Rust Red #AA2704 ΔE 0.025
- Rusty Red #AF2F0D ΔE 0.030
- Brown #A52A2A ΔE 0.038
- Lipstick Red #C0022F ΔE 0.042
- Burnt Red #9F2305 ΔE 0.042
Use #B41001 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.