#B40660
Closest named color: Raspberry (#B00149). oklch(50.1% 0.201 359.4), rgb(180, 6, 96).
Aa
White text reads best on this color (6.69:1).
About this color
#B40660 is a medium-dark, vivid red. In OKLCH its lightness is 50%, its chroma 0.201 and its hue 359°. Its hue sits on the warm side of the wheel. The nearest named color is Raspberry (#B00149), ΔE 0.035 away. White text reads best on it, at 6.69:1.
| Hue family | Reds |
| Lightness | medium-dark (50%) |
| Chroma | vivid (0.201) |
| Temperature | warm |
| Nearest name | Raspberry (#B00149) |
| Black text | 3.13:1 |
| White text | 6.69:1 |
Values
| HEX | #B40660 |
| RGB | rgb(180, 6, 96) |
| HSL | hsl(329, 94%, 36%) |
| OKLCH | oklch(50.1% 0.201 359.4) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #B40660 | 6.69:1 | AA | Lc -85.9 | Fine for body text |
| Black text on #B40660 | 3.13:1 | AA large text | Lc 23.3 | Dividers and decoration only |
| #B40660 text on white | 6.69:1 | AA | Lc 80.8 | Fine for body text |
| #B40660 text on black | 3.13:1 | AA large text | Lc -21.1 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.
-
Step 50
50
#FEF2F5
oklch(97.1% 0.013 0.3)
-
Step 100
100
#FBE3E9
oklch(93.7% 0.027 0.7)
-
Step 200
200
#F9CBD8
oklch(88.6% 0.054 359.5)
-
Step 300
300
#F5A6BF
oklch(80.9% 0.098 358.9)
-
Step 400
400
#EC739E
oklch(70.8% 0.155 359.4)
-
Step 500
500
#E24686
oklch(63.2% 0.199 359.5)
-
Step 600
600
#CD166F
oklch(55.6% 0.216 359.6)
-
Step 700
700 (this color)
#B40660
oklch(50.1% 0.201 359.4)
-
Step 800
800
#8F0C4C
oklch(42.6% 0.166 359.4)
-
Step 900
900
#73183F
oklch(37.7% 0.129 359.7)
-
Step 950
950
#441025
oklch(27% 0.082 359.5)
#B40660 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #3E4862 | 0.228 |
| Deuteranopia (no green cones) | #69675C | 0.204 |
| Tritanopia (no blue cones) | #C40038 | 0.069 |
| Achromatopsia (no color) | #5C5C5C | 0.202 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #B40660
#B40660
oklch(50.1% 0.201 359.4)
- #007465
#007465
oklch(50.1% 0.091 179.6)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #B40660, closest first.
No curated palette has a color within ΔE 0.04 of #B40660.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Raspberry #B00149 ΔE 0.035
- Violet Red #A50055 ΔE 0.036
- Deep Magenta #A0025C ΔE 0.044
- Dark Fuchsia #9D0759 ΔE 0.050
- Red Violet #9E0168 ΔE 0.052
- Rose Red #BE013C ΔE 0.059
- Rouge #AB1239 ΔE 0.062
- Ruby #CA0147 ΔE 0.062
Use #B40660 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.